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Reading: Harry M Miller Group And Garage Entertainment Join Forces
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B&T > Media > Harry M Miller Group And Garage Entertainment Join Forces
Media

Harry M Miller Group And Garage Entertainment Join Forces

Marlene Richardson
Published on: 11th September 2015 at 8:26 AM
Marlene Richardson
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The Harry M Miller Group (HMMG) and Garage Entertainment today announced an agency agreement between the two companies. Garage is the second producer to join HMMG’s stable of media, literary and producer talent.

Garage Entertainment is a media and a multi-award winning production company. Garage Entertainment not only create and produce world-class universal stories, they also find them the right homes.

Started by childhood friends Michael Lawrence and Nicholas Cook and joined in recent years by ‘soulpreneur’ Mark Maloney, Garage Entertainment have been responsible for such significant stories as Bra Boys, Fighting Fear, The CREW television series (three seasons, 36 episodes currently on air for Fox Sports and Channel 9) and Missing (a Mick Fanning documentary).

Garage CEO and Founder Michael Lawrence said: “It is with great pride and excitement that Garage enters into our relationship with Lauren and the HMMG business. I have known Lauren for years and we both get excited and have a shared vision about using both traditional and digital ways to tell and distribute short and long stories. Lauren and her team really embrace the branded content space and we look forward to doing different, cool and authentic things together.”

Garage has existing branded partnerships and collaborations with some of the most significant local and international brands and expanding that reach as more global brands start to enter the adventure sports arena.

HMMG and Garage will present, sell and deliver detailed packaged concepts, as well as on and off screen talent to brands, their agencies and broadcasters of content. The added advantage being Garage’s digital distribution network to make content travel even further.

Over the next 12 months Garage are going to bring-to-life four new projects; Surf Film making legend Taylor Steele’s new film Proximity (the Director and man responsible for Corona and HP TVC’s), a new feature length documentary called You & Me (possibly the greatest love story ever told), Fearless Film Festival in February and a more inclusive and inspirational entrepreneurs television series called The Tow (The X Factor for Entrepreneur’s TV show).

 

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By Marlene Richardson
With a career spanning over 20 years, Marlene Richardson has built a solid reputation as a PR specialist in the entertainment, magazine publishing and events industries. Starting out in the music industry Marlene spent over a decade honing her PR and talent relations skills at BMG and Universal Music. During this time as the head of publicity Marlene handled the PR for some of the biggest local and international recording and touring artists including U2, Sting, Kiss, Elton John, Powderfinger and Bon Jovi. In 2003 Marlene left Universal Music to join magazine publisher Emap as their Senior publicist. At Emap Marlene directed the PR for both FHM and New Woman as well as being instrumental in the highly successful launch of Zoo Weekly an driving the PR for their signature campaigns for FHM's 100 Sexiest Women in the World, Girl Next Door and New Woman magazines annual beauty awards. Established by Marlene in 2008, GasbagPR delivers expert services tailored to the clients needs offering a complete end-to-end PR solution from strategy to implementation and evaluation. GasbagPR launched with high profile PR campaigns for the first Top Gear Live tour, CLEO's Bachelor Of The Year and ACP magazines flagship events, 30 Days of Fashion and Beauty, 30 Days of Health & Wellbeing and Home, Food & Wine Weekend. Over the last six years, GasbagPR, has delivered highly successful PR campaigns for the launches of NewsLifeMedia's Taste Magazine, Rolling Stone magazine (relaunch), MAXMEDIALAB, The Original Dolly Model Search competition (relaunch) and Foxtel's award winning FX Channel for which the PR campaign received an ASTRA nomination. Other clients include the critically acclaimed Spiegelworld production EMPIRE, Top Gear Festival, News Corp Australia's business events, Global Food Forum and Australia in China's Century presented by The Australian, ASP World Surfing Awards, The CEO Magazine Executive of the Year Awards.

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