B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Federal Election
  • Pinterest
  • AFL
  • AI
  • News Corp
  • Married At First Sight
  • NRL
  • Cairns Hatchlings
  • Channel 10
  • WPP
  • Anthony Albanese
  • oOh!Media
  • Ten
  • Special
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Heinz Hires Ex-Bachie Contestant & Stage-Five Clinger Jarrod Woodgate To Launch Pasta Sauce Range
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Heinz Hires Ex-Bachie Contestant & Stage-Five Clinger Jarrod Woodgate To Launch Pasta Sauce Range
Marketing

Heinz Hires Ex-Bachie Contestant & Stage-Five Clinger Jarrod Woodgate To Launch Pasta Sauce Range

Staff Writers
Published on: 12th June 2018 at 8:30 AM
Staff Writers
Share
3 Min Read
SHARE

Australia’s clingiest guy, Jarrod Woodgate, has been enlisted to spread the word that there is such a thing as “the good kind of clingy” to launch the all-new Heinz pasta sauce range.

The former Bachelor in Paradise and Bachelorette Australia contestant who was dubbed by many as a stage-five-clinger is showing the world that being clingy can be a good thing, coming in many marvellous forms, such as a sauce that clings to your pasta.

Heinz’s new Pasta Sauce is thick, rich and designed to cling to your pasta, making sure that you are draining your pasta and not your sauce when it comes time to cook.

The new range comes in six flavours: Tomato & Garlic Bolognese, Tomato & Basil, Creamy Carbonara, Tomato & Spicy Capsicum, Four Cheese Lasagne, and Tomato & Pesto Lasagne.

Woodgate believes it is our human nature to cling to things that make us happy and, as the ‘King of Cling’, is encouraging Aussies to be fearless in their pursuit of happiness and take the plunge to cook for someone they care about.

Jarrod Woodgate (Heinz) [2]

“Being clingy has gotten a bad rap over the years, with a lot of people thinking that it is uncool to display your true feelings,” he said.

“However, I know from experience that being clingy doesn’t have to be a bad thing. It’s worked in my favour with Keira!

“I think it’s important to have confidence and let someone know you care. There’s nothing wrong with being polite, showing you are interested and holding open the door for a lady,”

Woodgate admitted that pasta has been a go-to dish for him when trying to impress love interests in the past.

Jarrod Woodgate (Heinz) [1]

“When I was younger and I had my first girlfriend, I used to always cook her a carbonara and it would never disappoint,” he said.

“I love the cream, mushrooms, bacon and garlic, so cooking with Heinz’s Creamy Carbonara sauce was a delicious throwback and reminded me of some of the meals I would make to try and impress the ladies.”

To give Australians some expert advice and weigh in on all things clingy, Jarrod is calling out to all Aussies to dish out their clingy stories to the Heinz Australia Facebook page.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: heinz, Jarrod Woodgate
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

They’ve Hatched! Presenting Our Inaugural Cairns Hatchlings Winners, Presented By Yahoo!
15/05/2025
Feast Your Eyes On The Magnificence Of The Cairns Crocodiles Awards Winners!
15/05/2025
Seven West Media’s News Boss Departs To Lead Perth Bears
15/05/2025
Cairns Is Booming, Your Business Could Too
15/05/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?