Global beauty brand and certified B Corp The Body Shop has added SEO to the scope of services provided by Havas Media Melbourne off the back of exceptional results from the agency.
Havas Media was appointed to handle media strategy, planning and implementation for The Body Shop last year. Its first campaign, delivered for the vital Christmas retail period, broke e-comm sales records.
Body Shop E-Comm, CRM and digital marketing director Stacey Trinh, said: “Christmas is the busiest time of year for our category. The Havas team stepped up to the challenge immediately and delivered fantastic results. They became a valued extension of our own team very quickly and we’re pleased to grow that relationship even further with the addition of SEO.”
Naomi Johnston (main photo), General Manager Havas Media Melbourne said: “We’re thrilled to expand our relationship with The Body Shop to include SEO. Our teams connected from day one and the record-breaking e-comm retail campaign over the all important and hectic Christmas period is a clear demonstration of the strength and success of our partnership. We’re excited to build on the momentum and continue delivering great results.”
The Body Shop is also a client of Havas Village’s One Green Bean.