Over the weekend Twitter’s social livestreaming service, Periscope, celebrated its first birthday. B&T’s favourite Periscope stream was the live stream of a puddle in Newcastle, UK.
In a blog post, Team periscope said: “Saturday marked one year since we released Periscope to the world. We’ve come a long way since then and we have you, our community, to thank.
“We’re proud of what we’ve built together and we’re excited to share just how far we’ve come. As of today, over 200 million broadcasts have been created on Periscope and over 110 years of live video are watched every day on iOS and Android.”
According to a Twitter blog post, “Australians have embraced Periscope over the past year as live video broadcasts have become part of the community.
“Whether it’s getting a front row seat on the @myer runway as they launch their new fashion season, cheering on Paralympian @kurtfearnley from starting line to victorious finish at the Blackmores Wheelchair Marathon, or taking an underwater adventure with intrepid traveller @mitchoates as he broadcasts the world’s first underwater and surfing Periscopes – Australians love Periscope.”
As part of L’Oréal’s global corporate governance process, which sees a media review completed every four years, L’Oréal Australia and New Zealand have appointed GroupM agency Wavemaker as its new media agency from 1st October 2021. The review process was overseen by Ebiquity, an independent advisor to manage the process on behalf of L’Oréal Australia and […]
Logo designer BrandCrowd has created its own logo to align with the federal government’s ‘Arm Yourself’ vaccine campaign. Taking inspiration from the iconic World War Two image of Rosie the Riveter, the logo was created by a network of designers. According to BrandCrowd, “with the Australian government’s COVID-19 vaccination rollout under increasing scrutiny and accompanying […]
Nova 919 has announced that Jodie Oddy will officially join the station, with The Jodie Oddy Show set to kickstart Nova’s weekends. An Adelaide radio favourite and one of the most enduring and successful female media personalities in SA, Oddy joins Nova with over 13 years breakfast radio experience and is excited to be getting […]
Jacqueline Gonzales [featured image] is the Head of Global Marketing at Squarespace. In this piece, she shares her best pieces of advice for launching a campaign globally. It’s estimated that we see between 6,000 to 10,000 ads every single day. In today’s digital landscape we’re constantly bombarded by so many different brand messages from every […]