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Reading: Habitat Media Partners With Roadshow Films & OMD To Launch Child’s Play
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B&T > Campaigns > Habitat Media Partners With Roadshow Films & OMD To Launch Child’s Play
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Habitat Media Partners With Roadshow Films & OMD To Launch Child’s Play

Staff Writers
Published on: 18th June 2019 at 1:48 PM
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Habitat has partnered with Roadshow Films and OMD to promote the re-imagining of the iconic 1988 horror film, Child’s Play.

A large toy department installation will be created showcasing the new life-size Buddi dolls and whether you know the classic film or not, the activation could have you hearing the scurrying footsteps of the doll behind you if you’re not careful!

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The film, a contemporary re-imagining of the 1988 horror classic film, Child’s Play, follows Karen, a single mother who gifts her son Andy a Buddi doll, unaware of its more sinister nature.

Directed by Lars Klevberg, the cast includes Aubrey Plaza as Karen Barclay, Andy’s mother, Gabriel Bateman as Andy, Brian Tyree Henry as Detective Mark Norris and Mark Hamill as the voice of Chucky.

Child’s Play opens in cinemas nationally on June 20, 2019.

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The installation will be live from Tuesday 18th June until Friday 21st June.

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TAGGED: Habitat Media, OMD, Roadshow Films
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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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