GPJ Australia has announced a strategic partnership with A Sound Life, a charity which transforms lives through the power of music, yoga and meditation.
GPJ has provided a permanent home to A Sound Life to assist its work delivering free services to people facing hardship in hospitals, aged care, refuges, mental health and disability facilities.
As part of this, GPJ has donated assets, including an 18-metre diameter, multi-function geodesic structure known as The Dome.
A Sound Life hope to use the space to transform lives, empower individuals and unite communities.
Set to open later this year, The Dome will be used as both a headquarters and a venue for delivery of services and community events, with capacity for 200 seating, 300 standing and 120 yoga mats.
Planning for a major fundraising charity concert featuring an international headline act is also underway, with announcements to follow.
A Sound Life co-founder and CEO Edo Kahn said, “We are delighted to be embraced by GPJ.
“Their support has created incredible opportunities for A Sound Life to grow our programs and social impact.
“Furthermore, GPJ is helping us realise our dream for The Dome: the first for-purpose wellbeing and creativity destination.”
Edo is son of Ronnie Kahn, founder of Oz Harvest, the food rescue charity.
In addition to providing physical assets such as The Dome, the GPJ team both support, and benefit from, A Sound Life programs.
As part of the partnership, GPJ staff and clients are participating in A Sound Life Wellness Program initiatives.
In addition to yoga, music and meditation programs, the corporate initiative offers mindfulness sessions, song writing experiences, volunteer opportunities, conferences and retreats, and travel experiences.
GPJ Australia MD Caleb Bush said, “As our business grows exponentially, we are committed to giving back and empowering our team, while expanding our Corporate Social Responsibility involvement.
“I am a firm believer in giving every individual the opportunity to become the best version of themselves – a philosophy that reflects the goals and programs of A Sound Life too.
“I am confident our powerful business-community relationship will help grow this amazing organisation, while enriching our staff and clients through participating in its wellbeing initiatives too.”
“A Sound Life’s social impact includes delivering 1,144 free music, yoga and meditation sessions to 17,160 participants, equating to over $700,000 in in-kind services to communities across Australia.”
Please login with linkedin to commentgpj
Twitter has just experienced its fastest growth in revenue since 2014, with the social media platform benefiting from increased interest from advertisers. Revenue was up 74 per cent YoY, according to the company’s Q2 results, reaching $US1.19 billion ($1.6 billion) from $US683.4 million ($925 million) 12 months ago. The strong results came in the same […]
Wild Turkey has announced the launch of its new global creative campaign and platform, ‘Trust Your Spirit’, featuring the brand’s creative director and spokesperson, Matthew McConaughey. The global campaign and platform ‘Trust Your Spirit’ is to encourage people to be bold, unapologetically themselves, and stay true to who they are. The global tagline and ethos […]
Telecommunications company Optus has announced it will launch the world’s first TikTok sign-language activated filter. Featuring Optus ambassador Ian Thorpe, Optus will unveil a branded effect that shows TikTok users how to say key phrases in Auslan sign language, including ‘How are you?’ and ‘It starts with Yes’, through the hashtag challenge #SignYes. Optus will […]
Podsights has revealed new insights into the effectiveness of advertising in podcasts, tracking global and Australian podcast advertising trends. This is the first Australian report to be published since ARN partnered with Podsights to set the standard for best-in-class podcast advertising measurement. The report includes additional analysis and follows a series of Measurement Masterclasses held for […]
NGEN’s 2021 charity cup has raised over $175,000 for UnLtd charity partner Gotcha4Life. Gotcha4Life is a not-for-profit foundation raising awareness and funding to provide educational workshops and innovative programs that build mental fitness in individuals and communities. While Sydney and Brisbane completed the Charity Cup in June, before Covid restrictions hit, the final leg in […]
Australian tech incubator Cicada Innovations and Biennale of Sydney are launching the ‘New & Sustainable Materials Challenge,’ in an effort to create a more sustainable future. The works of chosen material-makers will be showcased to millions of Biennale audiences, exhibition partners, and exhibition makers globally. The Challenge is open to any Australian and UK startups, […]