The ABC Saw another night of solid viewership, but though Seven News won the night, wife swap Australia launched to less than 400,000 viewers.
Seven News took out first and third spot with 899, 000. While The Chase and Home And Away performed reasonably well for Seven (461,000 viewers and 442,000 viewers), the premier of Wife Swap Australia only saw 346,000.
The tennis was the best performing show other than the news, though viewership dipped to 633,000 despite Aussie Thanasi Kokkinakis’s four and a half hour nail-biter against Stefanos Tsitsipas, and Alex de Minaur’s win.
Nine News was second overall with 892,000 viewers, followed by Nine News At 6.30 at 845,000. ABC News rounded out the top five with 688,000.
It was another good night for the ABC, with three programs in the top ten most-watched. 7.30 and Back Roads both performed well, seeing 522,000 and 454,000 respectively.
Disappointingly for Channel 10, they again failed to crack the top 10. Its highest performing program was The Project with 407,000 viewers, followed by 10 News First with 340,000 and Ambulance Australia RPT with 268,000.
Nine’s other tennis coverage slipped from yesterday with night session two receiving 463,000 viewers, the night pre-match 442, 000 and the day session 318,000.
SBS’s most successful program was The World’s Greatest Palaces at 202,000 viewers.
In this opinion piece, Jess Miles, Country Manager ANZ of Integral Ad Science, reflects on the questions surrounding consumer data. The ability to collect consumer data online has revolutionised digital advertising by enabling customised targeting strategies and data collection. This reliance on data has been the cornerstone of many audience targeted strategies enabling marketers to […]
After ten years of board leadership of the young entrepreneurial collective Vibewire, Founder & Co-CEO of Disruptors Co. Gavin Heaton is passing the torch to fellow strategy and creative leader Jye Smith, Founder and Director of branding and design studio DOUBLESTAR CO, who will now take over as Board President.
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