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Reading: Free-Football TV Reforms Have Been Pushed Back
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B&T > Media > Free-Football TV Reforms Have Been Pushed Back
Media

Free-Football TV Reforms Have Been Pushed Back

Sofia Geraghty
Published on: 20th March 2023 at 10:23 AM
Sofia Geraghty
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Reforms that would limit the number of free matches available have been pushed back.

Australia’s existing anti-siphoning list – which decides which sports and entertainment events should be free for the public – was set to expire on April 1st.

There had been speculation that the new list would show changes around which football would be free, however, sources told The Sydney Morning Herald, that the list coming out on the 1st will be largely unchanged.

This means that communications Minister Michelle Rowland will have more time to speak with key stakeholders before finalizing a new framework.

Rowland began the review last year after being appointed minister in a bid to modernize a system now dominated by major streaming platforms.

It was announced alongside other policy priorities such as introducing a system that will prioritise local TV apps on smart televisions (currently international platforms such as Netflix take priority).

The law currently gives free-to-air TV channels, such as Nine and Seven priority to buying key sporting events (such as the AFL and the NRL) before subscription-based competitors such as Foxtel.

Changing the laws around this is challenging because of the different wants of both free-to-air TV providers and streaming platforms.

Streaming platforms such as Foxtel have made attempts to limit the number of free matches available (not key matches).

In a submission to the review, Foxtel argued that the current scheme should be replaced by a “technology-neutral” approach which would mean that listed events are made freely available despite which media company owns the rights.

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Sofia Geraghty
By Sofia Geraghty
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Sofia is an award-winning B2B journalist with experience in investigative journalism and TV presenting. She worked as a journalist at the UK’s leading insurance publication before moving to TV presenting within financial services. She is passionate about equality and female empowerment and was awarded an industry-wide broadcast media award (and was shortlisted for another) for her work in promoting diversity within the insurance industry.

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