This weekend, Foxtel launched their latest new campaign, dubbed ‘I want it all’.
The campaign’s intention is to show Foxtel as the destination for all content across all genres.
It highlights the upcoming winter of sport including every footy code, AFL, NRL, Super Rugby; plus all the motor sport fans can handle across F1 and Supercars, with many sports set to arrive in 4K.
View the ad here.
It also heralds the arrival of the hotly anticipated season finale for Game of Thrones, along with the return of Big Little Lies, season 2 of Secret City: Under the Eagle and a host of new and returning drama coming to Foxtel.
Set to Queen’s iconic hit ‘I Want It All’ as the background score, the campaign ties in with the Freddie Mercury biopic Bohemian Rhapsody arriving on the Foxtel store, alongside the musical romantic drama A Star is Born and more than one thousand movies available to stream on FoxFlicks.
Foxtel CEO Patrick Delany said: “Winter is coming, and whether you’re a Game of Thrones fan, a footy tragic, or a movie fanatic looking for the latest blockbusters, Foxtel brings it all together and more.
“We are the home of epic drama, every moment of every winter code and the biggest movie hits of the year, all in one place, and our new campaign is a great reminder for people who shout ‘I want it all and I want it now!’ that they never need to compromise when searching for the best entertainment for their household”.
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