Branded Content –Gaga screenshot FINAL

Before these announcements, verified Facebook users such as brands and celebrities have only been able to post sponsored content as actual Facebook ads-not embedded into their photos, videos, and posts.

Companies are banned from overly promotional features, such as persistent watermarks and pre-roll advertisements. Additionally, cover photos and profile pictures must not feature third party products, brands, or sponsors.

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Advertising Standards Bureau einsights Online ads Policy changes