Extra Chewing Gum Enlists Céline Dion For Riotous Post-Lockdown Spoof

Extra Chewing Gum Enlists Céline Dion For Riotous Post-Lockdown Spoof

It would appear we can finally have a laugh at the horror of the past 12 months. India, obviously, being an exception to that rule.

Well, that’s certainly the take from Extra Gum out of the US who has just unveiled a wonderful homage to lockdown and all set to Céline Dion’s anthemic classic It’s All Coming Back To Me Now.

Called ‘For when it’s time’, the spot’s the work of Chicago-based creative agency Energy BBDO and manages to poke fun at everything we’ve all hated being shut up at home – Zoom meetings, hoarding loo rolls, annoying kids, poor personal grooming, even pining for a return to the office.

Check out the big budget fun below:

 

 

 




Please login with linkedin to comment

Ad campaigns extra gum

Latest News

Sydney Comedy Festival: Taking The City & Social Media By Storm
  • Media

Sydney Comedy Festival: Taking The City & Social Media By Storm

Sydney Comedy Festival 2024 is live and ready to rumble, showing the best of international and homegrown talent at a host of venues around town. As usual, it’s hot on the heels of its big sister, the giant that is the Melbourne International Comedy Festival, picking up some acts as they continue on their own […]

Global Marketers Descend For AANA’s RESET For Growth
  • Advertising

Global Marketers Descend For AANA’s RESET For Growth

The Australian Association of National Advertisers (AANA) has announced the final epic lineup of local and global marketing powerhouses for RESET for Growth 2024. Lead image: Josh Faulks, chief executive officer, AANA  Back in 2000, a woman with no business experience opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy […]