Evolve Media Partners with Viral One-Stop Shop theCHIVE

Evolve Media Partners with Viral One-Stop Shop theCHIVE
SHARE
THIS



Digital media company, Evolve Media has announced a partnership with all-round content site theCHIVE in Australia, New Zealand, and the United Kingdom.

With an editorial voice that speaks directly to their loyal male demographic, theCHIVE attracts more than 2.5 million page views per month, and is a one-stop shop for viral photos, videos and content.

Founded in 2008, theCHIVE has fostered a culture of its own, leading to a dedicated online community—one that not only generates content, but participates in offline Chive meet-ups and charities. Readers are known to proudly dawn merchandise with the signature tag line: “Keep Calm and Chive On.” “KCCO”, as it’s similarly called, is also theCHIVE’s community geared towards acceptance, kindness, and paying it forward.

theCHIVE core audience consists of readers age 25-34,with seventy-five percent of its audience viewing theCHIVE via mobile and twenty-five percent via desktop. Audience members are also active on social media, with a total of 1.7 million fans on Facebook, Twitter and Instagram .

“We are thrilled to establish a partnership with Evolve Media, leaders in sales representation within the UK, Australia and New Zealand,” said Rob Thiel, VP Ad Sales for theCHIVE. “Our primary focus is delivering the best experience to our audience all over the world.  Making sure we partner with relevant Brands fits that focus, and Evolve Media will help us achieve that goal in those regions.”

Walder Amaya, SVP of International Operations for Evolve Media, added: “As a globally recognized brand, theCHIVE goes beyond their duty as a wildly popular entertainment website—they foster a tremendous following, an enthusiastic and avid audience who are faithful to the brand. We are thrilled to expand Evolve Media’s offering by representing this dynamic site that consistently delivers new and exciting viral photos and videos to a truly engaged audience.”

Image sourced from theCHIVE.

Please login with linkedin to comment

Acquia Advertising Revenue Drupal Music Licensing State of Origin SurfStich Trees are hugging back

Latest News

Twitter Lifts Revenue 74% On The Back Of Advertising Boom
  • Technology

Twitter Lifts Revenue 74% On The Back Of Advertising Boom

Twitter has just experienced its fastest growth in revenue since 2014, with the social media platform benefiting from increased interest from advertisers. Revenue was up 74 per cent YoY, according to the company’s Q2 results, reaching $US1.19 billion ($1.6 billion) from $US683.4 million ($925 million) 12 months ago. The strong results came in the same […]

by B&T Magazine

B&T Magazine
Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey
  • Advertising
  • Campaigns

Wild Turkey Whisky Campaign Stars A Smouldering Matthew McConaughey

Wild Turkey has announced the launch of its new global creative campaign and platform, ‘Trust Your Spirit’, featuring the brand’s creative director and spokesperson, Matthew McConaughey. The global campaign and platform ‘Trust Your Spirit’ is to encourage people to be bold, unapologetically themselves, and stay true to who they are. The global tagline and ethos […]

Optus Teams Up With TikTok To Launch Sign-Language Campaign
  • Marketing
  • Technology

Optus Teams Up With TikTok To Launch Sign-Language Campaign

Telecommunications company Optus has announced it will launch the world’s first TikTok sign-language activated filter. Featuring Optus ambassador Ian Thorpe, Optus will unveil a branded effect that shows TikTok users how to say key phrases in Auslan sign language, including ‘How are you?’ and ‘It starts with Yes’, through the hashtag challenge #SignYes. Optus will […]

Bapcor Debuts First Campaign With AJF
  • Campaigns

Bapcor Debuts First Campaign With AJF

Asia Pacific’s leading provider of vehicle parts, accessories, equipment, service and solutions, Bapcor will launch its latest campaign, ‘The unseen parts of every Australian journey’ this weekend.

Professional microphone in radio studio
  • Advertising
  • Media

Podsight’s Benchmark Report Shows Podcast Advertising More Effective Than Other Digital Channels

Podsights has revealed new insights into the effectiveness of advertising in podcasts, tracking global and Australian podcast advertising trends. This is the first Australian report to be published since ARN partnered with Podsights to set the standard for best-in-class podcast advertising measurement. The report includes additional analysis and follows a series of Measurement Masterclasses held for […]

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life
  • Campaigns

NGEN’s Charity Cup Raises Over 175K For UnLtd Charity Gotcha4Life

NGEN’s 2021 charity cup has raised over $175,000 for UnLtd charity partner Gotcha4Life. Gotcha4Life is a not-for-profit foundation raising awareness and funding to provide educational workshops and innovative programs that build mental fitness in individuals and communities. While Sydney and Brisbane completed the Charity Cup in June, before Covid restrictions hit, the final leg in […]

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge
  • Campaigns

Biennale Of Sydney & Cicada Innovations Launch Sustainable Materials Challenge

Australian tech incubator Cicada Innovations and Biennale of Sydney are launching the ‘New & Sustainable Materials Challenge,’ in an effort to create a more sustainable future. The works of chosen material-makers will be showcased to millions of Biennale audiences, exhibition partners, and exhibition makers globally. The Challenge is open to any Australian and UK startups, […]