Posted by Tealium
8 June, 2023
8 June, 2023

B&T Breakfast Club presented by Tealium in Melbourne

The Breakfast Club – no relation to the film, of course – will see Kieran Smith , Tealium’s Director of Solutions Consulting, ANZ and BUPA’s Head of Customer Analytics, Ed Aspinall, and  Customer Data Platform & Digital Analytics Manager, Binnu Verma, talk about the most about managing first-party data and digital transformation at a critical time for the industry.

Up for debate will be the following: why your key business units need to be aligned on digital transformation, how businesses can squeeze every cent out of their first-party datasets, and creating and harmonising your business’ data culture, strategy, and experience