Emotive has announced the appointment of Phoebe Cook to the newly created role of social distribution manager.
This appointment follows a period of significant growth for the Sydney agency, who announced their new strategic positioning and rebrand late last year which saw them expand into a full-service creative agency, delivering content, ads and experiences.
Cook brings with her 15 years’ experience in the industry and will be responsible for all social performance, ensuring creative is tailored to channel, constantly optimised and engagement time is maximised.
She said: “I am pumped to join the team at Emotive, I have watched on fondly over the years and have been impressed with their end to end offering and track record of producing fearless creative, and most importantly finding the right audience.
“The opportunity to join the team, work with great clients via a creative process that adapts to the marketing landscape, was too good to pass up”.