Social media technology specialist EchoJunction are delighted to partner with Marketo, provider of engagement marketing software and solutions, to offer its customers lead scoring, nurturing and engagement solutions.
James New, APAC marketing director, Marketo said: “The worlds of social media and digital marketing are closely intertwined and this relationship with EchoJunction will help enable marketers to ensure the most relevant messages are delivered to the right audience at the most appropriate time across any device throughout the customer’s buying journey.”
EchoJunction founder Adam Fraser said: “In building a panel of software tools to offer clients I needed to ensure coverage of a broad range of marketing use cases.
“Whilst my focus is on social media, the Marketo offering provides an important bridge between social media tools and other enterprise software tools such as CRM. It’s an important addition to the EchoJunction stable which ticks the boxes around scalability, cloud delivery and proven enterprise testimonials. I look forward to working with the Marketo team.”
With over 2,000 marketing software tools, finding the right solution for your business can be a daunting, complicated and time consuming task. EchoJunction has done the work for its clients by sourcing a high quality panel of social media and digital marketing tools, with Marketo an integral part of its offering.
Together Marketo and EchoJunction will offer clients seamless intuitive, automated digital social marketing campaigns.
The Monkeys has been named Effective Agency of the Year at the 2020 Australian Effie Awards, scooping four Golds, two Silvers and one Bronze across three clients, Beam Suntory, NRMA Insurance and Telstra. One Gold was awarded to BMF for ALDI Australia for ‘ALDI Good Different’, which also went on to win the coveted Grand […]
Inner Health has revolutionised its famous blue bugs as part of a new brand platform launching this week. Developed by VMLY&R, the new platform ‘Listen to your Gut’ re-introduces the bugs in a whole new environment. VMLY&R Client Service Director Jo Millington said the new platform aimed to reposition Inner Health as an overall health […]
Insight-led communications consultancy, The Mint Partners has expanded its technology portfolio with the addition of luxury audio lifestyle brand Bang & Olufsen. Founded in 1925 in Struer, Denmark, Bang & Olufsen has pushed the boundaries of audio technology for almost a century. The company continues to be at the forefront of acoustic innovation with its […]
WA car and home insurer, RAC has launched a new campaign to show locals that they understand the priceless relationship members have with their belongings. Created by Wunderman Thompson Perth, the campaign titled ‘We See What You See’ uses computer generated imagery (CGI) to depict the unique relationship a family has with their insured items – […]
Paper Moose has created a campaign for the recently announced carbon-neutral telco brand, felix, due to go to market towards the end of the year. This is the first work from Paper Moose since winning a competitive pitch for the new TPG Telecom brand. The teaser campaign raises awareness of the nearly 1 million tonnes […]