The Dentsu Aegis Network has announced the launch of Dentsu Mitchell in Perth. The team will be led by National MD Adrian Roeling with business director Michelle Testa appointed as the local market lead.
Speaking of the launch, Roeling expressed excitement to be spending more time in his home town of Perth, looking forward to working more closely with staff and our clients on the ground there.
Roeling said: “Most importantly, we currently have a great Dentsu Aegis Network team in place servicing our Dentsu Mitchell National clients. Michelle Testa, Carissa Pearce and their team have a great reputation in market and we are really excited about this team formally joining our Dentsu Mitchell network.
“Our plans are to leverage the scale of the Dentsu Mitchell network nationally for the benefit of our Perth clients. Our key proposition for Dentsu Mitchell is Innovating how brands connect with Australia. We have a unique focus on Australia and feel through our proprietary tools and research we have a deeper understanding of Australians. As such, we understand and acknowledge the uniqueness of WA, and know we are well placed to deliver effective localised strategies.”