dentsu Indonesia was crowned Creative, Digital, and Media Agency of the Year 2022 and won a number of other top awards at this year’s Citra Pariwara Advertising Festival.
In all, the dentsu network took home a total of 38 trophies including one Grand Prix, one Gold, 10 Silver, and 26 Bronze, spanning across 28 categories. In fact, it marked the first time that a network scooped managed to scoop the three highest achievements at Citra Pariwara, which celebrates Indonesian creativity.
dentsu garnered wins across a range of categories, including:
- Creative panel: Audio Campaign, OOH, Integrated, Brand Experience
- Media panel: Audio, OOH, Digital Media, Social Media Marketing, Integrated Media, and Other Digital Platforms
- Digital panel: Online Video, Influencer, Augmented Experience, Innovation Use of Technology, Social Media Campaign, Digital Integrated Campaign and Other Digital Channels
- Craft panel: Photography, Use of Music, Scriptwriting
- Daun Muda (rising stars): Kevin Sheridan and David Christopher
“Creativity will always sit at the heart of our businesses, not only in our Creative business, but also embedded in our Media and CXM businesses. For us, it is a horizontal unifier which unites more than 1000 people in Indonesia to help clients and communities thrive in the digital economy, and it is this unifier that has resulted in a very fruitful and fulfilling 2022 for us,” said dentsu Indonesia’s CEO Prakash Kamdar.
