Deep Tech Set To Shine In 2022

SYDNEY, AUSTRALIA - MAY 28: Sally-Ann Williams, Google Australia speaks during B&T Changing The Ratio 2018 at Belvoir Street Theatre on May 28, 2018 in Sydney, Australia. (Photo by Lisa Maree Williams/Getty Images for B&T) *** Local Caption *** Sally-Ann Williams
Andrew McKean
By Andrew McKean



“Deep tech” start-up companies that provide solutions to the worlds scientific and engineering challenges are set for substantial growth.

As reported by The Australian, deep tech is likely to permeate into mainstream consciousness over the next year according to former Google executive Sally-Ann Williams.

Williams currently serves as the chief executive of deep tech incubator Cicada Innovations and believes that although 2021 was filled with software success stories, deep tech is primed for the spotlight in 2022.

As she told The Australian, William’s saw MedTech that addressed the pandemic as a precursor for everyday citizens engaging in scientific discussion for the first time in decades.

But, while the general public witnessed and appreciated the importance of medical-related deep tech first-hand, a host of homegrown deep tech companies remain relatively unknown despite achieving world-changing milestones.

Williams expects these quiet achieving deep tech companies to become increasingly mainstream.

She sees growth in this space because people are becoming cognizant of the fact that deep tech could offer key solutions to many of the world’s biggest problems.

Already an indication that William’s belief is materialising, statistics from Hello Tomorrow show that global funding in deep tech start-ups has increased from $15 billion to $60 billion in 2020.

William’s said, “The world is increasingly focusing its attention on a broader set of global problems such as the climate crisis and replacing fossil fuels, feeding billions of people and new sustainable industries.”

“Deep tech solutions will correspondingly increase in importance and prominence, especially as social media platforms further amplify the millions of voices demanding we address these problems.”

As the demand to solve pressing global crises naturally escalates, Williams sees that more and more deep tech companies will be born, bred and scaled globally.




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Deep tech pandemic Sally-Ann Williams

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