DDB’s Tara Ford Joins The Monkeys As Chief Creative Officer

DDB’s Tara Ford Joins The Monkeys As Chief Creative Officer
SHARE
THIS



DDB Sydney’s Tara Ford has joined The Monkeys as its new chief creative officer for the agency’s Sydney office.

The shock news comes after The Monkey’s co-founder, Justin Drape’s sudden departure announced 10 days ago.

Ford had been at the Omnicom-owned DDB as CCO for just over three-and-a-half years and produced award-winning work across a range of the agency’s blue chip clients including Westpac, Volkswagen and McDonalds.

L-R: Scott Nowell, Tara Ford, Mark Green

Ant Keogh remains the agency’s CCO for The Monkeys’ Melbourne office.

The Monkeys has been rapidly expanding since its acquisition by Accenture Interactive and after picking up a slate of new clients last year, including Audi, Tourism WA and the Super Retail Group.

Ford said: “I’m excited to be joining one of the best and most progressive advertising brands in the country. I have a huge amount of respect for what The Monkeys has achieved and I can’t wait to help lead and drive its creative product even further into the future.”

Mark Green, lead Accenture Interactive ANZ and Group CEO of The Monkeys, said Ford has been “prolific” throughout her career.

“Tara is one of the most outstanding creative leaders in ANZ and this has been recognised far and wide. Notably, Tara was named Creative Person of The Year at the 2020 Campaign Asia Awards.

“Besides that, Tara is a great personality and we are extremely pleased to welcome her to the team.”

The Monkeys Co-Founder and national group CCO, Scott Nowell, said the founders are looking forward to working with Ford having admired her work from afar.

“Tara is an immense talent who makes the people around her better. We love her work, love how she goes about it, and look forward to seeing her bring that to The Monkeys,” he said.

Commenting of Ford’s departure, DDB Sydney’s CCO Ben Welsh added: “Tara is an exceptional creative and a natural leader. We thank her for everything she’s done during her time at DDB and we wish her all the best in her new role.”

Please login with linkedin to comment

Latest News

The United Nations Development Programme Launches “Don’t Choose Extinction” Campaign Via Wunderman Thompson Australia
  • Campaigns

The United Nations Development Programme Launches “Don’t Choose Extinction” Campaign Via Wunderman Thompson Australia

The United Nations Development Programme has launched its largest and boldest global advocacy and behaviour change campaign to date, “Don’t Choose Extinction” via Wunderman Thompson Australia. The campaign created by Wunderman Thompson Australia, in collaboration with Activista, Framestore and Mindpool, the “Don’t Choose Extinction” campaign is designed to engage the world in a drive towards […]

Harry Hunter & Erin Moy From Entropico Talk: Expanding, The Pandemic & Nurturing Creatives
  • Media

Harry Hunter & Erin Moy From Entropico Talk: Expanding, The Pandemic & Nurturing Creatives

Eight years after opening their doors in Sydney, production company, Entropico has opened in the US. Co-founders Harry Hunter and Erin Moy share with B&T, how they’ve managed to expand and thrive during a pandemic.  Entropico has an integrated approach to creative production. The production house is known for investing in new talent, as opposed […]

Queensland Aboriginal Islander Health Council Launches Vaccine Website Via New Word Order
  • Media

Queensland Aboriginal Islander Health Council Launches Vaccine Website Via New Word Order

In a push to drive increased vaccination numbers and reduce the gap in numbers between First Nations people and the general population, New Word Order were tasked with creating one of the first bespoke COVID-19 vaccine websites in Australia. This new website fills a vital gap in the market by providing vaccine information directly to Aboriginal and Torres Strait Islander communities.

How Are Aussie Banks Performing On Social?
  • Partner Content

How Are Aussie Banks Performing On Social?

It's a report into the social media health of the banks. And further proof of the benefit of owning a rescue helicopter.

Partner Content

by Zavy

Thrive Wins Airbnb’s PR
  • Marketing

Thrive Wins Airbnb’s PR

B&T loves to holiday with Airbnb. We're even okay with the hidden cameras in the bedrooms.

Foxtel Media Unveils FOXTEST To Aid Brands Across Content, Experience & Data
  • Media

Foxtel Media Unveils FOXTEST To Aid Brands Across Content, Experience & Data

Foxtel Media today announced the launch of FOXTEST, a new initiative to help brands explore the future frontiers of advertising. Representing an investment of $3 million, FOXTEST will see Foxtel Media partner with brands to run experiments across advertising content, experience, and data. FOXTEST is born from on-going campaign innovations with brands such as Hyundai, […]

Adobe Announces A Host Of New Creative Cloud Products As Part Of Adobe Max 2021
  • Media
  • Technology

Adobe Announces A Host Of New Creative Cloud Products As Part Of Adobe Max 2021

Adobe HAS kicked off Adobe MAX 2021, the largest creativity conference in the world. The company delivered innovation across Creative Cloud flagship applications and introduced new collaboration capabilities to fuel new levels of creativity for millions of customers worldwide, from students to social media creators to creative professionals. It is another big year for Adobe who have […]