B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • imaa
  • AFL
  • Pinterest
  • Anthony Albanese
  • Spotlight on Sponsors
  • AI
  • Agency Scorecards
  • Meta
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: CX Agency Lavender Recruits Six Talented Grads For Genus Program 2017
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > CX Agency Lavender Recruits Six Talented Grads For Genus Program 2017
Marketing

CX Agency Lavender Recruits Six Talented Grads For Genus Program 2017

Andrea Sophocleous
Published on: 8th November 2016 at 11:50 AM
Andrea Sophocleous
Share
3 Min Read
SHARE

Following a record number of applications, CX agency Lavender has selected six bright and ambitious individuals to join the agency’s Genus Graduate Program in 2017.

This year’s selection process was even more rigorous than last year, with a focus on CX and an objective to find bright young grads with an interest and insight in this area. Genus applicants were required to submit a video with their written application and the first round of interviews required them to respond to a CX challenge.

From the initial applications, CX agency Lavender chose 20 finalists to present to CEO Roy Capon, head of the Grad program Tess Lavender and other key individuals from across all areas of the agency, including some of last year’s Genus grads. A final group of candidates worked as a team on a client brief and presented their response to management before the successful six were selected.

Joining the agency in January 2017 will be Nicole Zhou, Alice Mercer, George Marchant, Katherine Farquhar, Scott McKinnon and Hailie Le Bas. Their degrees span communications, digital design, behavioural economics and business.

They will be placed in roles that suit their strengths across business management, creative, experience design and strategy, and will start working on client business from day one.

The Genus Graduate Program stands apart from other industry programs by employing the successful applicants in full-time roles with a full-time salary. Genus Grads are nurtured by their teams and are also partnered with a mentor outside of their team, to guide them through everyday agency life.

Tess Lavender said, “We are thrilled with the success of the program so far and the calibre of talent we have unearthed. This year we refined the application and interview process to further improve the quality of candidates and to ensure they are the right fit for our business and our clients.

“We don’t think of Genus participants simply as graduates but rather as valuable members of the team. We put them in the right position, provide them with support and training, and help them grow quickly to establish their career and actually make a meaningful contribution to our business and our clients’ businesses.

“Our Lavender Genus Graduate Program is an integral part of Lavender’s commitment to investing in our industry’s future leaders.”

Last year’s Grads ran the Genus program this year along with Tess Lavender, which helped ensure successful targetting and selection.

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Genus Graduate Program, Tablet App
Share
By Andrea Sophocleous
Follow:
Andrea Sophocleous is a journalist by training who has turned her skills to brand storytelling. She has a passion for stories well told, across all platforms and at all times. A social creature by nature, she makes a natural PR practitioner – and has the contacts list to prove it. As a journalist, Andrea specialises in covering the media, marketing and advertising industries; business, finance and property; and has also written extensively on technology, health and lifestyle. At a glance: • Sixteen years’ experience as a journalist, sub-editor, editor (print and online), PR consultant and communications specialist. • Specialise in covering the media, marketing and advertising industries, creativity, business, finance, property and lifestyle. • Experience in ghost writing opinion pieces and blogs. • Commissioned by businesses to create content for marketing material, content marketing initiatives, websites, annual reports, awards submissions and case studies. • Extensive experience in running an editorial team, staff management, budgeting, briefing journalists and photographers.

Latest News

Delicious. Produce Awards Turns 20
16/07/2025
Mountain Dew & PYRA Launch ‘Dew Drip’ Fashion Capsule Via VaynerMedia
16/07/2025
Agency Scorecard: Publicis Worldwide
16/07/2025
Mushroom Killer Continues To Do The Numbers As Aussie Podcasts Dominate June Rankings
16/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?