The Creepy, Dystopian Future of Advertising
Everybody wants to be a somebody when they grow up. You know what I mean: the kind of somebody who is important and influential. Somebody who is well-off, well-respected and well-known.
Turns out, that may not be such a good idea after all.
If you do manage to achieve that lofty position, you will find yourself in the crosshairs of every advertiser on Earth. And, in the not-too-distant future, they will know everything about you. They will be able to find you anytime, anywhere. Like marketing Terminators with high-tech targeting capability, they will not stop, ever, until you are spammed.
Maybe I’m being a little dramatic … or maybe not. That sort of depends on how far advertisers and media companies are willing to go. But I bet you have no idea just how ruthless and crazed these people are about identifying, locating and saturating their targets.
You just might want to grab a stiff drink and have a seat before you read the rest. It is absolutely horrifying.
Read the full article here.
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