Creative and Marketing Gurus Reveal Their Briefs

Creative and Marketing Gurus Reveal Their Briefs

Young marketers and advertisers in Brisbane don’t have to get their knickers in a knot when it comes to writing briefs.

Some of the best in the business will show them how it’s done at the next ADMA 30Below Queensland event: Revealing Briefs.

Four industry leaders will shed light on briefs from client-side, agency ‘suit’-side and the creative edge.

“They’ll let you know how to write a great brief, how to fix a struggling one and how your show-stopping brief can lead to award-winning creative,” explained ADMA CEO, Jodie Sangster.

“This is the perfect event for those starting a career in an agency or marketing department, helping you to master the briefing process and develop briefs that deliver and creative that solves. The campaign gurus will show both sides of the briefing process, looking at the creative union between agency and client, making sure you have the tools to manage the relationship,” she added.


Brisbane’s Revealing Briefs event takes place:

Thursday, 2 October, 5.45pm – 7.30pm (followed by networking drinks)

The Flying Cock, 388 Brunswick Street, Fortitude Valley

The industry panel, to be chaired by Cat Matson, Chief Digital Officer for the City of Brisbane, comprises:

  • Kim Muridge, National Media Manager, Lite n’ Easy
  • Jill Every, Marketing Manager – Strategy & Services, RACQ
  • Steven Cooper, Client Service Director, NOUS
  • Karen Moores, Creative Director, Wyndham Vacation Resorts Asia Pacific.

Tickets cost $35 and include drinks and canapés. They can be purchased here.


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