“Could This Year Get Any Better?” The Whole COVID Malarkey Spoofed In Glorious Fast Food Spot

“Could This Year Get Any Better?” The Whole COVID Malarkey Spoofed In Glorious Fast Food Spot
SHARE
THIS



For most of us, 2020’s been about as riveting as a death of a pet.

So, it’s wonderful to see US fast food chain Cafe Rio trying to put a positive spin on things in a wonderfully funny new TVC promoting the return of carne asada to its menu. Carne asada is a sort of barbecued Mexican steak dish, apparently.

The ad stars actor and comedian Regan Burns (How I Met Your Mother, Supernatural) alongside his actual wife and two kids and was filmed entirely in the family’s Los Angeles home in an eight-hour take that also included several outtake clips which you can check out on YouTube.

The work of creative agency Funworks, the idea behind the ad came from a virtual workshop the agency held with Cafe Rio execs and some of the restaurant’s customers.

Check out the wonderfully witty spot below:

CREDITS

Client: Cafe Rio Mexican Grill
Campaign: Best News of the Year

Agency: Funworks
CCO: Craig Mangan
Copywriter: Ray Hobbs
Art Director: Brian Fink
Account Director: Claire Crozier
Account Manager: Jodi Naglie
Assistant Account Manager: Shelby Kennedy
Producer: Ashley Henderson

Prod Co: Superfriends
Producer: Elizabeth Simler

Editorial: The Den Editorial
Editor: Andrew Ratzlaff
Executive Producer: Mary Ellen Duggan

Color/Finish: The Mission Studio
Colorist: Gizmo Rivera
Producer: Jessica Locke, Ryan Meredith

Sound Mix: Swell Music & Sound
Sound Engineer: Elad Marish
Producer: Marc Mannino

Music Co: Swell Music & Sound
Song: “Zamba De La Despedida”
Composer: Horacio Valdivieso

Music Co: Marmoset
Song: “Kaljinka”
Composer: Shazalakazoo, Milan Djuric, Uros Petkovic

Music Co: Storyblocks
Song: “Durango Bazar”
Composer: Claudio Ottaviano, Renato Podesta, Jacopo Delfini

Please login with linkedin to comment

Ad campaigns Cafe Rio

Latest News

Omnicom Agencies Move Beyond The Binary To Mark International Pronouns Day
  • Advertising

Omnicom Agencies Move Beyond The Binary To Mark International Pronouns Day

Omnicom agencies are committing to move beyond the binary to mark International Pronouns Day as part of Open Pride, a global employee resource group committed to inclusion and diversity. As part of the initiative, Omnicom agencies, including DDB, PHD and Clemenger Group, have committed to ensuring all policies promote gender-inclusive language and have encouraged staff […]

Lions Live Set To Launch Second Young Lions Live Award Brief
  • Advertising

Lions Live Set To Launch Second Young Lions Live Award Brief

As part of Lions Live in June, Lions Live challenged under 30s with a brief in partnership with the World Food Programme. It was free to enter, and nearly 1,000 young adlanders entered. It was such a success, Lions Live plan to run a second competition during Lions Live this week. This time the brief […]

Pause Fest To Return In 2021 As Online Event
  • Media

Pause Fest To Return In 2021 As Online Event

Festival for business and creativity, Pause Fest, has confirmed the event will run in 2021 – and will be its biggest to date. The 11th Pause Fest – named Changes – will migrate from its Melbourne home to the online world for the first time, running 1-12 March 2021. “Pause Fest has always been at […]

Shutterstock Adds Editorial Video Service
  • Media

Shutterstock Adds Editorial Video Service

Shutterstock today announced the highly anticipated addition of Editorial Video, a new premium, full-service editorial video offering that is now available for license. Critical Past, Celebrity Footage and Viral Hog are just a few of the new partners who will distribute their engaging video content worldwide through Shutterstock’s Editorial Video. In addition, current partners’ epa […]

Adobe Unveils A Host Of New Innovations As Part Of Adobe Max 2020
  • Technology

Adobe Unveils A Host Of New Innovations As Part Of Adobe Max 2020

Today at Adobe MAX, Adobe unveiled significant innovation across its Creative Cloud applications and services. In addition to ground-breaking new features like Neural Filters in Photoshop, the company released major updates to its flagship applications including Lightroom, Premiere Pro and Illustrator. Adobe also underscored its commitment to accelerating the development of mobile and multi-surface apps, with […]

Timboon Fine Ice Cream Celebrates 21 Wears With Rebrand Via Squad Ink
  • Campaigns

Timboon Fine Ice Cream Celebrates 21 Wears With Rebrand Via Squad Ink

To mark a twenty-one year milestone the iconic Victorian ice cream brand, Timboon Fine Ice Cream, has revealed a modernised new look for their take home tubs.  Tim Marwood, third generation farmer and founder of Timboon Fine Ice Cream, explains why the anniversary provoked the upgrade.  “There’s not too many small family rural based ice […]

Bendigo TAFE And Kangan Institute Launch Latest Advertising Campaign – Our Heroes
  • Campaigns

Bendigo TAFE And Kangan Institute Launch Latest Advertising Campaign – Our Heroes

Bendigo TAFE and Kangan Institute have launched their latest advertising campaign titled, Our Heroes, which is a celebration of the role their students play in the community. “Within a few short years, our students are building our houses, nursing our sick, fixing our cars, caring for our children and pets, designing our clothes – all […]