B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • State of Origin
  • NRL
  • WPP
  • Pinterest
  • Thinkerbell
  • B&T Women in Media
  • imaa
  • AFL
  • Anthony Albanese
  • Spotlight on Sponsors
  • AI
  • Meta
  • Foxtel
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Copy School To Launch In Melbourne For Budding Copy Stars
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Advertising > Copy School To Launch In Melbourne For Budding Copy Stars
Advertising

Copy School To Launch In Melbourne For Budding Copy Stars

Staff Writers
Published on: 19th May 2015 at 11:16 AM
Staff Writers
Share
2 Min Read
SHARE

The Newspaper Works has partnered with Copy School to launch in Melbourne. Copy School is designed to encourage the best quality copywriting across all advertising media and engages some of Australia’s leading advertising creative writers and creative directors to pass on their knowledge and experience.

Hosted by Sharms Consultancy’s Mark Sharman and running over five days, Copy School’s 20 students will hear from a range of the industry’s best talent who have agreed to be tutors including:

  • Nigel Dawson – Creative Partner, Three Wise Men
  • Ruth Lamberd – Senior journalist, Herald Sun/Sunday Herald Sun
  • Paul Taylor – Executive Creative Director, M&C Saatchi Melbourne
  • Ant Keogh – Executive Creative Director, Clemenger BBDO
  • Sarah McGregor – Head of Copy, Leo Burnett Melbourne
  • Jim Ingram – Executive Creative Director, Cummins & Partners
  • Ron Mather – Director, It’s The Thought That Counts
  • Ted Horton – Chief Creative Officer, Big Red Melbourne.

The Newspaper Works CEO Mark Hollands said: “Copy School has secured some of the most respected creative talent in the industry, who all give their time to teach the next generation of creative stars. The creative process is vital to the future of the advertising industry and we are pleased that Melbourne creative talent will benefit from the excellent Copy School program.”

The interactive workshops in Melbourne will focus on copywriting across all media including print, radio, TV and digital platforms. The course content will focus on briefs, developing narratives, storytelling for brands, headlines and editing and presenting to clients.

On day one, participants were given a real world brief that must be delivered on the final morning of the course.

Copy School will donate fees to Frontyard Youth Services, which is run by Melbourne City Mission. The course fee is fully tax deductible.

 

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Radio Ratings, Scary campaign
Share
Staff Writers
By Staff Writers
Follow:
Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

Latest News

Melissa Fein Unpacks Impostor Syndrome & Modern Career Challenges
14/07/2025
TV Ratings (13/07/2025): All Eyes On Japan As Travel Guides Welcome New Addition
14/07/2025
Former News Corp Execs Dale Foenander & Matt Paine Launch Lamington Digital
14/07/2025
Woolies Appoints Interim CMO As Andrew Hicks Makes The Move To M&S In The UK
14/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?