Content marketing agency Curated Content has launched Australia’s first Infographic Marketplace – an ecommerce site offering infographic design and delivery.
The Infographic Marketplace is geared towards small and medium businesses. It produces high quality, cost-effective content products, in half the usual production time and without the commitment of a costly agency retainer relationship.
Curated Content managing director Cath Pope said: “We built an online marketplace to make infographic design accessible to everyone.”
“With a great process and an online payment system, our marketplace enables clients to get what they want fast, effectively and at a competitive price.”
“Our infographics start at $900 and we have fixed pricing, which means there’s no cash blowouts at the end of the process.”
Curated Content’s online process enables it to turn around a complex infographic in just two weeks. Once the client has provided an online brief, a team of graphic designers, data journalists, illustrators, copywriters, developers, animators and researchers are put in place to bring the infographic to life.
“Not all clients are created equal. Some need a lot more servicing than others. Our marketplace is for clients who might not have an existing agency relationship, but still want to access great creative products and a highly skilled team capable of bringing those products to life, ” said Cath Pope.
“We believe infographics are one of the most powerful and exciting visual story telling tools available today. We’re really excited that our platform pivot will make these content products widely available to businesses and brands.”
Curated Content is a full-service content marketing agency. It offers content strategy and marketing services including content distribution and amplification. Its products include SEO-driven articles, blogs, web copy, infographics, presentations, motion graphics and video.
Curated Content’s clients include Maurice Blackburn, Qantas, Origin, NAB, Investa, CSIRO, Telstra, SEEK, Commonwealth Bank, Australian Bureau of Statistics, Gumtree, and the Victorian Government.
Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]
Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]
OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]
Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion (US$10B). Freshworks, which was founded in India, has strong roots […]
Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]