Yieldify believe that marketers want to convert visitors, easily. Built for speed and agility, Yieldify’s predictive marketing technology and fully managed service work together in complete synergy to provide front line strategies to help marketers convert their most valuable shoppers. The unique technology reacts to customers on-site behaviour triggering a personalized campaign to reduce abandonment and increase conversions. The campaigns are generated to match a customer’s specific behaviour, not just their assigned segmentation. Yieldify is used by over 1000 brands worldwide to increase conversions (minus the complexity). Founded by brothers Jay and Meelan Radia in June 2013, Yieldify drives incremental revenue for the some of world’s most innovative brands including Marks and Spencers, French Connection, Steiner Sports and Monarch.