Coles Launches ‘Move More’ Challenge For Flybuys & Medibank Customers

Coles Launches ‘Move More’ Challenge For Flybuys & Medibank Customers
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Coles is encouraging linked flybuys and Medibank health insurance customers to register for the MOVE MORE challenge before 28 February to reap the benefits of a healthier lifestyle and earn bonus rewards from Coles and flybuys.

The MOVE MORE challenge gives Medibank members the opportunity to earn $100 worth of fresh fruit and vegetables from Coles or 20,000 bonus flybuys points by simply recording 10,000 steps a day, for the month of March on a supported personal fitness device.

The challenge runs from 1st – 31st March and will see linked flybuys and Medibank members walk their way to a more active lifestyle.

General Manager of flybuys, Adam Story, is excited to once again partner with Medibank to reward members for healthy behavior.

“At Coles, the health and wellbeing of our customers is at the utmost importance to us, so we are delighted to launch into the MOVE MORE challenge that will see Australian’s taking healthy steps towards a more active lifestyle,“ said Mr Story.

Laz Cotsios, Medibank’s chief customer officer, said: “We’re looking forward to working with Coles on this exciting initiative, which encourages Medibank and flybuys members to be more active in a fun and challenging way. At Medibank, we stand for better health for Australians and it’s great to be able to reward those who proactively take small steps to improve their health and wellbeing.”

To sign up or find further information on the MOVE MORE 31-day challenge, visit flybuys.com.au/movemore by February 28th.

 

 

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Marketing and Advertising Effectiveness Tommy and Meshel UM Melbourne

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