Clems Unveils “Industry Leading” 20 Weeks’ Parental Leave For Staff
Clemenger Group has launched a new parental leave policy for staff embarking on their family journey and pursuing career aspirations with Australasia’s largest marketing communications company.
The company will lead the way in how industry can support parents in their professional endeavours, by offering employees a maximum leave entitlement of 20 weeks.
Secondary carers will also benefit from a maximum leave entitlement of four weeks, to provide extra support for employees who have started a family.
The new policy has stemmed from Clemenger Group’s understanding that now more than ever, modern-day parents are requiring realistic parental leave policies which offer a healthier work and life balance. This change will also help address the marketing and communications industry’s talent shortage, as companies continue to look at new ways to capture and retain the best talent.
Robert Morgan, executive chairman of Clemenger Group, said the new parental leave policy is just the start of what is to come in a new wave of companies extending support for working parents. “Having or adopting a child is a wonderful, life-changing moment. Balancing parenthood with work, can be challenging. This competitive offer from Clemenger Group shows we are listening and adapting to give our employees the best possible chance to succeed in the workplace, and at home,” Morgan said.
“Equality is the cornerstone of our people strategy at Clemenger Group, and this change to our parental leave policy is just one step in improving our efforts to create and nurture meaningful professional pathways for all of our people.
“While it’s also great that we have seen a 12 per cent annual increase of female employees being promoted to managerial roles, there is always more than can be done. We are committed to maintaining this trajectory of women in leadership across the Group.”
The parental leave benefits will also be supplemented by broader support programs including parent groups and mentors, a Keeping in Touch program designed to keep employees feeling connected, childcare referrals and further support for parents at home.
Melanie Spence, senior account director at Clemenger BBDO Sydney is expecting her second child in late September and welcomed the Group’s new parental leave policy.
“Going on maternity leave can be terrifying and I felt worried last time with my first child whether I’d be able to make it work given the financial pressures. This time is different. This new policy gives me much more reassurance,” Spence said.
Jake Ford, managing partner at Traffik will be taking secondary carer’s leave in November and also supported the new parental leave policy. “As a first-time dad, it’s a special time and knowing I can take extra leave to support my partner is really valuable. It also means I’ll be able to take additional leave I wouldn’t have had otherwise to go on our first family holiday next year,” Ford said.
PARENTAL LEAVE POLICY IN SUMMARY: Clemenger Group’s new parental leave policy stands at:
• If you have completed three years’ continuous service or more, you are entitled to 20 weeks of leave • If you have completed two years’ continuous service but less than three years of service, you are entitled to 10 weeks of leave
• If you have completely one year’s continuous service but less than two years of service, you are entitled to eight weeks of leave. Clemenger Group is also providing Partner’s Leave Entitlement, which stands as:
• If you have completed three years’ continuous service or more, you are entitled to four weeks of paid partner’s leave
• If you have completed two years of continuous service or more, you are entitled to two weeks of paid partner’s leave
• If you have completed one year’s continuous service or more, you are entitled to two weeks of paid partner’s leave.
Latest News
The Mars Agency Announces Latest Findings Of Retail Media Report Card
The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]
‘It’s The Lesser Of Two Evils’ – NRL Eyes US Betting Market As Aussie Regulators Circle
US betting firms will be delighted by the circa 50,000 Americans who could soon watch the NRL on their favourite app.
A-League In Deep Discussions With New Partner To Keep Games On TV After Production Company Enters Administration
The A-League's insatiable appetite for scoring own goals continues.
TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]
Is The Australian Music Industry In Trouble? Inquiry Launched Following Splendour Cancellation
Earlier this week, an inquiry was launched into the challenges and opportunities currently facing the Australian live music industry in the wake of multiple festival cancellations. On 25 March 2024, the Minister for the Arts, the Hon. Tony Burke MP, asked the Committee on Communications and the Arts to inquire into and report on the […]
Liana Dubois, Leandro Perez, Aimee Buchanan & More Gather For Inaugural Compadres Leadership Event
Didn't get the invite? Perhaps you're not as important as you thought.
Cathay Captures The Unforgettable Thrill Of Cathay/HSBC Hong Kong Rugby Sevens, Via Publicis
Nobody does rugby like Hong Kong, apparently. Certainly nobody does it as badly as Australia.
Cocogun Nabs Christine Watts, Kirsty Reynolds & Shev Tan Bolstering Management & Creative Teams
Cocogun bolsters its team with new hires. Committed to purchasing a bigger sofa, too.
The Media Store’s Jacquie Alley & Sam Cousins Take The Plunge With Pro-Bono Work For Cure Cancer
B&T chats with The Media Store bosses about their great pro-bono work and sponsored swim.
Hawke’s Brewing Co. Taps Rocket Comms For PR Agency Following Competitive Pitch
We're expecting Rocket Comms productivity to crash in spectacular fashion following this win.
Spotlight On Sponsors: Patties Serves Up A Taste Of Home For Olympians & South Sydney Rabbitohs Recommit To Gambling Reform
While the Rabbitohs commits to gambling reform, B&T reckons the team should commit to a decent auto sponsor.
Google: “Inevitable” That Bad Actors Will Abuse Ads Platform As Advertiser Account Suspensions Double
Google maintains it's simply impossible for it to entirely stop bad people placing & paying for ads using its service.
Quantcast Expands APAC Sales Team With Appointment Of News Corp Account Manager
No pressure at all when you are appointed as a client success manager.
Publicis Sapient Tests Microsoft-Powered Gen AI Search Tool With Homes & Villas By Marriott Bonvoy
Given Gen AI's record for mangling stuff, B&T cannot see the problem with letting it decide your next holiday digs.
Volkswagen & DDB Group’s “Roo Badge” To Reduce Kangaroo Related Road Collisions
Watch out for RooBadge as Cannes Lions' most debated campaign this year.
Twilio Launches Unified Profiles & Agent Copilot Features To Boost Productivity & Engagement
Agent Copilot sounds like James Bond's less interesting cousin.
Reebok & Honda Among New Clients For onetwo agency
OneTwo finally lives up to its name with this double billing.
Ogilvy Report: Throw Out The Social Strategy Rule Book, The Rules Of The Past No Longer Apply
B&T was puzzled that all 'influencers' aren't, effectively, 'virtual', but here we are.
WhiteGREY & AKQA Merge In Australia, Lee Simpson Departs
Fortunately, the combined agencies aren't opting for a trite portmanteau for the new name.
Splendour In The Grass 2024 Music Festival Cancelled!
Music fans all over the country reportedly relieved they can pack away their rain coats and gumboots for another year.
TV Ratings (26/03/2024): “Fairy Bread, F***ing Disgusting”: Gordon Ramsay Slams Aussie Food In Food Stars Launch
Ramsay not one for mincing his words, even when it comes to minced meat pies.
Paramount+ International Boss Doubles Down On Aussie Content, Says Ad-Tier will Grow Audiences And Revenue
Good news as Paramount will not be binning I’m A Celebrity for re-runs of Frasier.
Brent Smart: Telstra Pushing For 50-50 Brand-Performance Split But Warns Numbers ‘Won’t Look Great’ Initially
The old brand vs performance debate continues. But here, Brent is firmly sitting on the fence.
Crowded House, Tones And I & Dom Dolla Win Big At The Shure Rolling Stone Music Awards
B&T staffer reports back with humdinger of a hangover & feeling seriously uncool after mixing with music types.
Opinion: Dyslexia “A Hidden Gem” For Brands & Agencies
Dyslexics offer underappreciated benefits in the corporate field, according to this op-ed.
David Jones Taps Criteo To Power Online Retail Media Arm
Want to see ads for things you probably can't afford? David Jones has got you covered with new retail media play.
oOh!media Sets Up Team To Target Business Audiences Across Airports & Offices
oOh! wants brands to harass you every minute of your next business trip.
QMS Launches Australian First DOOH & TV Partnership With Samba TV
Samba TV, of course, is not a channel dedicated to dancing. Much to our dismany.
Slew Of New Hires At Amplify
Four new faces join the Amplify offices. Team say desk scarcity becoming "acute".
Adobe Announces Content Authenticity Initiative Expansions To Counter Deep Fakes
Try as they might to enlighten them, we suspect Trump supporters will continue to watch and believe Fox News.
The PR Group Appoints TechCrunch Senior Reporter Catherine Shu As Director Of Content & Media
Catherine Shu makes the bold leap from journalism to PR. Says inevitable pay bump was "unrelated".
HERO Nabs Ebony Santin From AMPR
Rumours Santin cleared out the stationery cupboard before departing are as yet unconfirmed.
Karena Noble Checks Out Of EVT Hotels & Resorts To Launch Comms Consultancy
Noble still managed to squeezed in a continental breakfast before departing.
Canva Acquires Design Platform Affinity To Bring Professional Design Tools To Every Organisation
Canva & Adobe face off continues. We're not picking sides but keenly aware that Canva's office is next door to ours.
“Lean On Our Team To Help You Find An Audience”: Why Understanding Audience Engagement Is Essential In Journalism
Engaging the audience is critical to journos, apparently. We'd thought self-loathing & alcoholism were key.
Adobe Summit: Major Gen AI Developments, Data Concessions & Partnerships
What happens in Vegas stays there. Unless it's the Adobe Summit and then you get to read about in B&T.