Clemenger BBDO Melbourne has today announced the appointment of Alex Roper as head of planning.
In the newly created role, Roper will be responsible for the day-to-day leadership of the agency’s planning department, in addition to leading strategy on key client accounts.
Prior to returning to Melbourne to join Clemenger BBDO Melbourne,Roper held senior roles in Sydney at WiTH Collective ANZ, M&C Saatchi Sydney and FCB Australia and UK.
Throughout his career, Roper has worked across clients including Commonwealth Bank, Optus, ASB, Foxtel, Qantas Frequent Flyer, University of NSW and Fairfax.
Clemenger BBDO Melbourne executive planning director, Paul Rees-Jones, said, “Alex completely embraces the reality of brands delivering outstanding ideas across the whole customer journey and brings with him a breadth of experience and skills consummate with such an ability.
“He’s also going to be a great energy to have across the agency with such a strong, future-centred approach to planning.”
Roper said of his appointment, “The planning team at Clemenger BBDO is one of the best in the land. It’s a privilege to be joining them in charting a course for the future for planning and the agency.”
Culture-leading publisher Highsnobiety continues to evolve its local operations with the appointment of Citizens of Culture as its strategic partner across media operations within Australia. Highsnobiety is a premium global brand dedicated to cultural pioneers, with work spanning across digital platforms, print media, documentaries, cutting edge events, a shopping platform and a full service creative […]
An investigation by British broadcaster ITV has found that Amazon is destroying millions of items in unsold or returned stock. The report specifically focuses on one of the 24 warehouses the company has in the UK. According to ITV News, the destroyed items are largely unused and new, either returned items or those which never […]
Australian fashion brand Witchery has partnered with B Corp GlamCorner as part of GlamCorner’s subscription box offering as the demand for everyday essentials soars. This partnership marks another milestone for the Australian fashion industry towards becoming more circular and introducing more paths to reduce textile waste. Customers nationally will be able to rent more of […]
The media, marketing and creative industries are being encouraged to host their own ‘Curry Club for COVID’ before 30th June to help meet the ambitious $100k target set by its organisers. Curry Club for COVID, which was conceived by long-time adtech executive Peter Bray, sales director at Impact, and is powered by industry social purpose organisation […]
The UnLtd Cup is returning for its tenth consecutive year, marking a decade of soccer shenanigans that’s raised nearly $500,000 for children’s mental health charity, KidsXpress. On July 22-23rd, 28 teams from across the industry will battle it out on the soccer field in the two-day tournament at Sydney University Sports and Fitness Centre, Darlington. […]
Australian-bred company Ultra Commerce has acquired New Zealand-based company Vesta eCommerce, a global software business providing leading product data management solutions. The recent acquisition is a significant move for the business, which is Australian born, owned, and headquartered, but has built out a global presence as it pursues rapid growth in the eCommerce market. Connecting […]
Canteen’s latest campaign features the combined talents of Director Luna Laure and creative agency Crater. The campaign strives to raise awareness for young people affected by cancer. The awareness campaign centres around Harry Barentson, who at 12 years of age found out his pregnant mum had cancer. The campaign aims to bring awareness to Canteen’s […]