If you haven’t seen the trailer already (and B&T strongly advises office discretion if you haven’t) then you’d know that the upcoming animated feature by Seth Rogan, Sausage Party, ain’t for kids (see trailer below). In fact, it’s most likely to come with an R-rating when it launches in Australia in August.
However, someone got things really mixed up at the Brenden Concord Cinema in California over the weekend when it aired the trailer before the new G-rated kids flick Finding Dory.
Naturally, the cinema was packed with kids to see the second instalment of the Finding Nemo franchise and their equally horrified parents as the expletives rained forth.
Walter Eichinger, boss of the cinema, was quick to issue at unreserved apology which read: “Playing that trailer was a one-time, honest mistake by a theatre manager moving screens around in an effort to accommodate several large, last-minute groups wanting to see Dory. The wrong movie was started by mistake.
“We regret it, apologise for it and we are not happy that it happened. We fully realise that this trailer is not appropriate for Dory and we would never schedule something like that.”
Women in Print has re-launched itself this week to take on the year, and future ahead. A refreshed brand, website, calendar and team are leading the way with Women in Print also announcing a new partnership with The Real Media Collective. A new look, new management and new focus – Community, Knowledge, Network and Support […]
The global Out of Home (OOH) industry has today launched a campaign #OurSecondChance. The campaign asks simple questions about how we can make the most of the positive opportunities that have arisen out of the pandemic. Broadcast on OOH signs around the globe #OurSecondChance is collaboration between World Out of Home Organisation (WOO) and the […]
With the COVID-19 crisis affecting all crowd-based activities, youth mental-health charity batyr has devised the first-ever Run for the Herd Virtual Festival partnering with media business UM to bring the virtual event to life. With the City2Surf event in Sydney, normally a big fund-raising opportunity for batyr, postponed this year, batyr has created a virtual event and with the support of UM are encouraging […]
Following QMS’ acquisition of TLA Worldwide (Aust) last year, QMS Sport has today announced it will transition to the TLA brand and formally become a business unit of TLA. ‘Media Tech’ is officially the new name for what was formally known as QMS Sport, and will operate alongside TLA’s existing business units that span the […]