Digital growth agency Campbell Media Group have today launched their rebrand, with the specialised independent business renaming to Claxon with the tagline, ‘Be Heard.’
Claxon offer specialised growth offerings for businesses that go beyond the capabilities of digital marketing and social media agencies, to drive increased revenue through their partners digital channels.
The rebrand follows exponential success and demand for Claxon’s speciality service offering, which linked to its ‘Be Heard’ manifesto, promises to deliver campaigns that don’t just add noise, but cut through it.
As leaders in the digital growth space, Claxon has already partnered with major clients including Porter Davis Homes, Prospa, Nimble, Wyndham, Accor and Snap Fitness, with plans to expand into global markets including US, UK and New Zealand in the next three months.
Co-founder and chief evangelist, Brett Campbell (feature image), said the growth and expansion is being driven by an attention shift in growth opportunities being recognised by brands.
He said: “Claxon takes a serious and data-driven digital approach to campaign creation and management and we are relentless in our focus on driving both quantifiable and attributable revenue growth for brands.
“We believe the measurable performance that we deliver for clients is best in class – globally.”
Claxon has risen to the forefront of the digital revolution for brands by embracing the emerging ‘shifting of consciousness’ within the industry.
This forward-thinking approach saw them win the title of 2018 Best Small Agency – Australia & NZ at the SMMI Awards.
Co-founder and CEO, Daniel Willis said that Claxon’s position as a specialised independent agency and subsequent freedom to move quickly within the modern media and digital landscape is a key appeal for their roster of clients.
Willis added: “Our approach to digital performance is akin to day to day trading on the stock market, except we’re live trading for consumer attention. This is in stark contrast to the industry norm “set and forget” campaign management ethos, but marks an exciting time for the industry.”
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