Monash Uni & Y&R Melbourne Launch Thought-provoking Documentary Series

Monash Uni & Y&R Melbourne Launch Thought-provoking Documentary Series

Monash University and Y&R Melbourne have created a five-part documentary series entitled, ‘A Different Lens’. The series, geared towards future staff, postgraduates and industry leaders, interrogates the world’s most pressing issues through the eyes of Monash experts and thought leaders.

The first episode, ‘An Automated World’, investigates the impact of robots and artificial intelligence from disciplines as varied as business, philosophy, IT, and the arts.

Caroline Knowles, Monash University director of campaign management, said: “A Different Lens allows us to talk about global issues from different academic perspectives, demonstrating the depth of experience and expertise students and staff are exposed to at Monash.”

James Wills, creative director, Y&R Melbourne, said of the campaign: “The world’s most pressing issues deserve more than a news headline or quick soundbite. A Different Lens provides an insight into how the brightest minds at Monash understand these issues and relate them to the future of industry and society.”

Future episodes will examine neuroethics, populism, terrorism and sustainability, and will be released in the coming weeks across various channels, including Monash University’s c ontent hub: https://lens.monash.edu/@a-different-lens




Please login with linkedin to comment

monash university Y&R Melbourne

Latest News

Scroll Media Recruits Costa Panagos From Twitch
  • Advertising

Scroll Media Recruits Costa Panagos From Twitch

Digital publisher network Scroll Media has employed ex-Amazon Twitch gaming executive Costa Panagos (lead image) to strengthen its Scroll Gaming capability. Panagos is highly experienced in game advertising and media sales professional with two years in account management at Twitch and three years in media sales at News Corp, so will bring his extensive media agency […]

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs
  • Technology

Year13, Microsoft & KPMG Australia Launch AI Course For Gen Zs

School-leaver service Year13 has launched a new Artificial Intelligence course to upskill young people in AI, made in collaboration with Microsoft and KPMG, at an event to rally industry support behind youth AI fluency. The free online course AI Amplified which is part of Year13’s Academy aims to provide all young people with the opportunity […]

General Motors Snares Heath Walker From Scania
  • Advertising

General Motors Snares Heath Walker From Scania

General Motors has announced the appointment of Heath Walker (lead image) as the new marketing director for GM Australia and New Zealand, effective April 23, 2024. Walker brings a wealth of marketing and communications experience gained from working across various industries, including IT, sporting, and auto – notably Tesla, Nissan and most recently, Scania in […]