Netflix’s Byron Baes Faces New Challenge As Children’s Store Opposes Trademark

Netflix’s Byron Baes Faces New Challenge As Children’s Store Opposes Trademark
B&T Magazine
Edited by B&T Magazine
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After months of opposition from locals, Netflix’s Byron-based reality show has been hit with another hurdle.

Byron Baes has been touted by Netflix as a “docu-soap” featuring a “feed of hot Instagrammers living their best lives”.

Since the show was announced, it has been met by consistent opposition from locals, with many businesses announcing a boycott, and refusing to give filming access for the show.

In an online petition against the show, members of the Byron community said, “we, the community want all relevant statutory authorities to refuse to grant the production filming permits for any and all local and state government land, roads, parks, and waterways proposed for use during filming of the series. We further request that any filming permits already granted be rescinded in light of the detrimental impact to both our community and the environment.”

“We are a community experiencing significant challenges driven by influencer culture and rapidly shifting demographics of residents. We do not want to be cast as the perfect backdrop and magnet for social media influencers. We do not want to appear in Byron Baes.”

The Arakwal Corporation, which represents the Bundjalung people of the Byron Bay area, have also opposed the program.

In a statement, the Corporation said, “we were not consulted prior to the filming of Season One of Byron Baes or consulted before the production was announced.”

They also said that they are “not in agreement with the nature of the series concept as it does not respect our community, cultural practices and values.”

The latest blow to the program comes from Bondi Beach Baby, a children’s store owned by Teena Zerefos Waldron.

Waldron has reportedly filed an application opposing the trademark of Byron Baes. If Netflix’s trademark application was rejected, it would still be able to create and air the show, but it would be hindered from selling branded merchandise.

The show has begun filming, though Netflix has yet to announced a premiere date.

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