B&TB&TB&T
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Search
Trending topics:
  • Cairns Crocodiles
  • Nine
  • Seven
  • Cannes Lions
  • WPP
  • State of Origin
  • NRL
  • B&T Women in Media
  • Thinkerbell
  • imaa
  • Pinterest
  • Agency Scorecards
  • Anthony Albanese
  • AFL
  • The Growth Distillery
  • AI
  • Spotlight on Sponsors
  • TV Ratings
  • Radio Ratings
  • Sports Marketing

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
Reading: Burd Inspires Aussies To ‘Love Another Mother’ With Two Good Care
Share
B&TB&T
Subscribe
Search
  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Technology
  • Regulars
    • Agency Scorecards
    • Best of the Best
    • Campaigns of the Month
    • CMO Power List
    • CMOs to Watch
    • Culture Bites
    • Fast 10
    • New Business Winners
    • Spotlight on Sponsors
  • Jobs
  • Awards
    • 30 Under 30
    • B&T Awards
    • Cairns Crocodiles
    • Women In Media
    • Women Leading Tech
Follow US
  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise
© 2025 B&T. The Misfits Media Company Pty Ltd.
B&T > Marketing > Burd Inspires Aussies To ‘Love Another Mother’ With Two Good Care
Marketing

Burd Inspires Aussies To ‘Love Another Mother’ With Two Good Care

Larissa Meikle
Published on: 19th June 2017 at 9:41 AM
Larissa Meikle
Share
3 Min Read
SHARE

Rallying the community to show their support for survivors of domestic violence, creative agency Burd has partnered with Australian charity Two Good to help launch Two Good Care – a luxurious skincare range with a social conscience.

The initiative sees Two Good match every Two Good Care skincare pack sold nationally with a donation of the product pack to a mother affected by domestic violence, living in a shelter or refuge in Australia.

The product launch first kicked off in May with an intimate dinner held in Sydney in the lead up to Mother’s Day. Mums from the local community were invited to purchase a ticket to attend, with each ticket also covering the cost of a mother living in a shelter or refuge to attend.

Australian comedy writer and stand-up comedian Catherine Deveny delivered a moving speech that celebrated motherhood in all its iterations as guests came together to share a meal (catered by O’Tama Carey), and to learn more about the Two Good cause.

Bloggers and influencers including I Quit Sugar’s Sarah Wilson, Training for Chocolate’s Victoria Norton, and actress Elizabeth Debicki have also joined the conversation on social as Two Good continues to celebrate the sometimes less-than-glamorous reality of motherhood via Facebook and Instagram, encouraging mothers to #loveanothermother by purchasing Two Good Care products.

Two Good co-founder Rob Caslick said: “Burd was awesome and completely nailed the brief. The team made the whole process fun and taught us things about our service we didn’t even know. In the past month, we’ve seen over 1,000 Two Good Care packs donated to women’s refuges and shelters across the country – and that number keeps growing. I look forward to working with Burd in the future.”

Burd co-founder and creative partner Kimmie Neidhardt said: “We are extremely passionate about creating work that can actually make a difference to people’s lives. And, as mothers, we felt especially privileged to be able to help mothers living in refuges, who deserve nothing but love, appreciation and respect.”

Simone Brandse, co-founder and creative partner at Burd, said: “While this product won’t solve the domestic violence problem, it will hopefully have a positive impact on women living in shelters by showing them they are absolutely appreciated and that their community stands with them.”

Join more than 30,000 advertising industry experts
Get all the latest advertising and media news direct to your inbox from B&T.

No related posts.

TAGGED: Burd
Share
By Larissa Meikle
Follow:
Hooked on the colourful world of journalism for over 10 years, reporting on news, advertising, music and entertainment, I have nurtured the birth of magazines including music platform Reverb and Australian print design bible Justus Magazine. Taking hold of the editorial reins of Australian Creative Magazine back in 2008, my passion for commercial creativity clearly surfaced when I was introduced to the country's finest creative directors, filmmakers, photographers and designers. I now spend my time promoting them. Specialties: Advertising Writer & Editor, Publicist & Treatment Writer.

Latest News

reddit-hero (1)
WARC Media’s Reddit Platform Insights: 30% Of Users Are Not On Facebook
18/07/2025
IMA nurses campaign
Kids Of Macarthur Health Foundation Launches Campaign To Support Life-Saving Paediatric Program, Via IMAB2B
18/07/2025
Facebook
Meta Warns Australia’s Privacy Reforms Could Cripple AI Progress
18/07/2025
Millie Elliott (R) fending off Tayla Preston (L).
Foxtel Media Reveals Top-Tier Sponsors For 2025 NRLW Season
18/07/2025
//

B&T is Australia’s leading news publication magazine for the advertising, marketing, media and PR industries.

 

B&T is owned by parent company The Misfits Media Company Pty Ltd.

About B&T

  • About
  • Contact
  • Editorial Guidelines
  • Privacy
  • Terms
  • Advertise

Top Categories

  • Advertising
  • Campaigns
  • Marketing
  • Media
  • Opinion
  • Technology
  • TV Ratings

Sign Up for Our Newsletter



B&TB&T
Follow US
© 2025 B&T. The Misfits Media Company Pty Ltd. All Rights Reserved.
Welcome Back!

Sign in to your account

Register Lost your password?