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Reading: Budget Barometer: 61% Of Aussie Households Just Getting By As Prices Soar
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B&T > Marketing > Budget Barometer: 61% Of Aussie Households Just Getting By As Prices Soar
Marketing

Budget Barometer: 61% Of Aussie Households Just Getting By As Prices Soar

Staff Writers
Published on: 28th June 2023 at 10:28 AM
Edited by Staff Writers
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Powered by research from Pureprofile that surveyed over 3000 people, Compare the Market’s first-ever Budget Barometer shows that 61 per cent of Australian households are only just getting by as prices soar.

The cost of groceries was the biggest concern for Australians, with two-thirds of those surveyed anxious about their next trip to the supermarket. Despite this however, 45 per cent admitted that they had not shopped around for a better deal when it came to expenses.

The research also revealed that savings and investments are taking a significant hit, with:
·  28.3 per cent of Australians admitting that their savings are going backwards

·  Half of all Australians aren’t able to save as much as they usually do as they have to dip into savings to cover everyday costs

·  21.9 per cent of Australians are not budgeting at all

·  Nearly 50 per cent of Australians are not investing their money

The plight of families grappling with rising costs has been laid bare in a new report by Compare the Market, showing that 61 per cent of Australian households are only just getting by as prices soar across the board.

Compare the Market’s first-ever ‘Household Budget Barometer’, powered by research from global data and insights company, Pureprofile, boasts extensive international research from more than 3,000 respondents and found that few had been immune to cost of living pressures.

Worryingly, more than a quarter of Aussie adults (26.3 per cent) admit that their savings are going backwards, indicating that they’re chewing into their hard-earned savings to get by.

Compare the Market’s General Manager of Money, Stephen Zeller, said the report held a mirror to a nation dealing with surging inflationary pressures and cash rate rises.

“There has been unprecedented financial change in the last 12 months and unfortunately the turmoil doesn’t look likely to end anytime soon,” Mr Zeller said.

“A $500,000 variable mortgage holder has already seen an extra $1,209 added to their monthly repayments since the RBA started chasing its inflation target in May last year.

“On top of that, we’re expecting electricity price hikes of up to 25 per cent for those on default plans, when the new Default Market Offer and Victorian Default Offer take effect on 1 July.

“With households getting hit at every corner, it’s no surprise 94 per cent say they’ve felt the difference.”

“At the heart of the cost of living issue, is uncertainty. Uncertainty in how consumers will be impacted day-to-day, and how it will affect their future plans. The same goes for businesses that are trying to forecast in a precarious economic time. This is why the information unveiled in the Budget Barometer is so meaningful, as we’re all looking to closely understand evolving consumer needs.” said Pureprofile CEO, Martin Filz.

Pain at the bowser, checkout and power point

The cost of groceries was the biggest concern for Australians, with two-thirds of those surveyed anxious about their trip to the supermarket.

Rising electricity prices are also keeping Aussies up at night, as well as the cost of fuel, but the other big-ticket items varied between generations.

Many Aussies hesitant to reduce the price they pay, despite rising costs.

Despite rising costs, almost half of Australians (45 per cent) said they hadn’t shopped around for a better deal to try and save during the past 12 months.

“A lot of people are spending more than they need to without realising it or wrongly assume that researching alternatives will take too much time,” Zeller said.

“Lower income earners were less likely to shop around for better deals, despite standing to gain more from the process than people with larger paypackets to spend. “What could be small change for some households could make a world of difference for people doing it tough.”

Younger Generations rely heavier on the Bank of Mum and Dad to break the property market

Millennials and Gen Z were more likely to get help from their parents and family to purchase their first home. More than 30 per cent of Gen Z and 26 per cent of Millennials said their family helped contribute to the deposit. Meanwhile, more than 50 per cent of Gen X and Baby Boomers said they had no help from family members whatsoever.

“While each generation has faced different hurdles to homeownership, broad consensus is that young people today have it the hardest as climbing house prices continue to outpace the size of deposits,” Zeller said.

Education crucial to improve hip pocket health

With nearly half of Australians learning money habits from their parents, and a quarter of professing to be “self-taught”,  Zeller said improving financial literacy should be made a top priority.

“People without an education in budgeting basics are at a huge disadvantage when living costs rise,” Zeller said.

“We urge people not to be passive when they receive bills and renewal notices, to check and make sure they’re not paying for unnecessary services, fees or add-ons.

“Whether your mortgage repayments are going up, you’ve received a higher-than-expected bill or you want to ensure you’re not paying more than you need to for your insurance or fuel, it’s worth taking time to compare your options.”

For more exclusive insights, read Compare the Market’s Budget Barometer report in full here.

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Nehir Hatipoglu
By Nehir Hatipoglu
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Nehir joined B&T in early 2023 as an editorial coordinator and journalist after graduating from the University of Sydney with a degree in Media & Marketing in 2022.

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