Back in 2010, a young Californian student by the name of Jeremy Sturdivant found a deal that offered him 10,000 bitcoins in exchange for two large pizzas.
Sturdivant took advantage of the deal and promptly cashed in his new cryptocurrency wealth for travelling.
If he had held on to the 10,000 bitcoins, however, he’d today be sitting on a fortune worth around $500 million.
To commemorate his misfortune, the crypto community has been celebrating ‘Bitcoin Pizza Day’ in recent years, which falls on 22 May.
In Australia, digital assets exchange BTC Markets has partnered with The Salvation Army Melbourne and Domino’s Pizza Flinders Street to provide pizza to homeless services across Melbourne.
Caroline Bowler, CEO of BTC Markets said: “We are really excited about this partnership with The Salvation Army and Domino’s Pizza. As a company, it’s important to us that we get involved and give back to our local communities, particularly to those who are most vulnerable.
“Bitcoin, and cryptocurrencies in general, has given many Australians a new avenue for growing their wealth. Through this initiative, we want to share a message that parts of our community lack access to the opportunities that we do, so we must help out in all the ways we can.”
Major Brendan Nottle from The Salvation Army Melbourne said: “The Salvation Army Melbourne- Project 614 works with Melbourne’s most vulnerable community members, including those who are homeless or at risk of homelessness. Each night we serve hundreds of free hot meals from the Magpie Nest Cafe. There is nothing better than a slice of pizza on a cold Melbourne night and we’re really grateful to BTC Markets and Domino’s Pizza for adding something special to our meals this week.”
In this guest post, CTO of Wiise, Hamish Browne (pictured below), says tech’s new focus on privacy will lead to new rules and new ways of doing business for marketers… With the delicate balance between customer data and privacy in the spotlight like never before, the potential emergence of new standards and business models, is […]
Businesswoman, reality TV star, and social media personality Kim Kardashian has posted an ad for mysterious cryptocurrency Ethereum MAX [EMAX]. In a post on her Instagram story – where she has 228 million followers – Kardashian wrote: “Are you guys into crypto????” “This is not financial advice but sharing what my friends just told me […]
Great Southern Bank has launched a brand campaign this week, ‘Happily Clever After’, coinciding with its name change from Credit Union Australia, bringing to life its purpose of helping all Australians own their own home. The journey to changing from Credit Union to Great Southern Bank began back in 2020. When Australia’s largest customer-owned bank, […]
Nine has promoted Jo Clasby to the role of commercial director – publishing, where she will report to Nick Young. She was previously director of client partnerships – publishing. Her new role establishes her at the same level of seniority as Anthony Smyth, commercial director – radio. Smyth was promoted at the start of this […]
Hospitality giant Accor is shining a light on the joy of cities through its newest campaign, ‘Go ALL Out’, which launches in Australia and New Zealand today. The gateway to the ‘Go ALL Out’ campaign is ALL – Accor Live Limitless, a lifestyle loyalty program that integrates rewards, services and experiences throughout the Accor portfolio […]
Global affiliate and partner marketing firm Silverbean has secured new contracts with 13 major Australian brands and is now working to double the size of its Asia-Pacific team. Silverbean launched in Australia in 2019 and has seen steady growth through its work with retailers. Now, with 15 new brands joining the Silverbean portfolio, the agency […]
Tourism PR and marketing agency GTI has announced the appointment of longtime media executive Jenny Pham as its new general manager of marketing and strategy. Pham (pictured above) will lead the agency’s marketing division with responsibility for strategy, media and consumer marketing, while GTI founder and managing director Sarah Anderson remains as the day-to-day lead […]
Clipboard, a free professional networking platform for the hospitality industry, has announced it will seek to raise its next round of funding via equity crowdfunding platform Birchal. This will power its vision to transform the way the fragmented hospitality industry connects, shares experiences, markets and recruits. With a growing member database of over 24,000 hospitality […]