The B&T Women in Media Awards are steamrolling along in their fourth fabulous year, with today the FINAL DAY to enter on-time (late entries close next Friday July 1). This year, the principal sponsor of the event is none other than Bauer Media.
Bauer Media leads Australian editorial publishing with over 200 brands, reaching audiences through magazines, digital, apps, videos and more.
Bauer’s portfolio includes some of the top Aussie publications, including The Australian Women’s Weekly, Woman’s Day, Dolly, NW, TV Week, Harper’s BAZAAR, Cosmopolitan, ELLE, Australian Gourmet Traveller, and Australian House & Garden.
B&T caught up with Bauer’s director of sales Fiorella Di Santo to chat about their sponsorship of Women in Media.
What does the Women in Media event mean to you?
Much has been written about the importance of having women in senior leadership roles and the Women in Media Awards are a great opportunity to recognise and celebrate the achievements of a diverse range of successful women who work across all aspects of our industry.
Why did Bauer Media want to be a headline sponsor?
Bauer is the leading media company when it comes to understanding all Australian women. There is no other company in the country that offers the breadth of brands across magazines, digital and live experiences as we do, so Women in Media is perfect fit for us.
We have supported the awards since their inception four years ago and we see it as a way of celebrating the hard work of women who continue to drive our media industry forward.
Why do you think events like this are important for the industry?
Events like this are a great way to recognise the achievements of so many inspirational and talented women in this industry. I hope that their efforts encourage young women in our industry to be passionate, creative and to strive for leadership roles.
What are you looking forward to most about the event?
Aside from recognising the achievements of a group of exceptional women, it’s the chance to catch up with colleagues who I haven’t seen for a while.
What’s the most important thing to focus on when it comes to women’s role in the industry?
Exceptional achievement should be celebrated so that we inspire the next generation of women in media.
The Women in Media Awards and inaugural Forum is on August 19 at Randwick Racecourse Sydney, with tickets available here. You can still enter awards until 5pm this afternoon, with late entries extended until next Friday July 1.
An Italian TV station has sparked nationwide outrage after it aired a segment offering tips to female viewers on how “shop in a sexy way”. The program called Detto Fatto (English translation: No Sooner Said Than Done) was broadcast on the state-owned channel Rai 2 and featured ballerina and pole dance teacher Emily Angelillo advising […]
triple j has announced that Bryce Mills and Ebony Boadu will take over triple j Breakfast in January 2021. Hailing from Moranbah via Woy Woy, 26-year-old Bryce Mills got his start in community radio, presenting on 2SER, before absolutely sweating triple j management to give him a job. Mills jumped at the chance to helm […]
Both Google and Facebook are both on the lookout for local content partners, according to reports, ahead of the introduction of the News Media Bargaining Code. The AFR has reported that Google has been in contact with Nine, News Corp and Seven West Media in recent weeks, to gauge the interest of a potential deal. The report […]
Global independent commerce innovator, eWave, has announced the appointment of Camille Baumann to the new role of chief customer officer. Baumann brings a wealth of expertise to eWave. Previously MD of Accenture’s Microsoft Business Group (Avanade), she was part of the Global Executive Leadership team, heading up APAC and Latin America regions to deliver Connected […]
In this guest post, Dear Stoyteller’s MD Mike Drysdale dissects the four big retailers Christmas’ TVCs and finds, in spite of COVID, they’re following a very familiar festive formula… This year more than ever, for businesses big and small, the Christmas ad campaign may feel like it’s make or break. What’s the theme? Nothing too […]
Chris Taylor will be leaving the Heart Foundation after almost three years as chief marketing officer. As the organisation’s first CMO, Talor had a mandate to establish a first-class marketing team to drive the Brand, Marketing and Digital strategies and support the organisation’s move into a new era as it transitioned from nine separate entities […]
In a year full of challenges and set-backs, Ogilvy Sydney set out to solve a problem which has long troubled Australia’s beer drinking community—how to carry four schooner glasses at the one time. This tricky dilemma is hotly debated online among a passionate subculture of schooner carrying experts, with Facebook and Instagram groups devoted to […]
WPP AUNZ has today announced the return of the majority of salary sacrifices made by staff during the COVID-19 pandemic. Following the positive financial results for the business, and the announcement of return to full salaries in August, the news reinforces WPP AUNZ’s commitment to the wellbeing of its staff whilst recognising sacrifices made during unexpected circumstances. The decision offers […]
The Australian National University (ANU) is approaching the market for agency partners offering services in the following categories: creative services, public relations, marketing and brand for the next 3-7 years. ANU is a highly esteemed national institution known for its excellence in research and teaching and has been ranked as Australia’s number one university since 2004 […]