Brisbane City Council & goa Join Forces For a Safer Brisbane

Brisbane City Council & goa Join Forces For a Safer Brisbane
SHARE
THIS



CEO of goa, Chris Tyquin, and Brisbane’s Lord Mayor, Graham Quirk, have signed a partnership which will see Brisbane City Council (BCC) and goa working together to better ensure a safer Brisbane.

The partnership will give BCC free access to THE goa GRID for urgent civil alerts in relation to a disaster event or civil emergency within the region.

The Brisbane City Council has identified outdoor as a valuable medium and goa as a trusted partner with a strong history of delivering rapid response times in the past with community announcements. When the alert is raised, it will be activated on THE goa GRID within 60 seconds and reach in excess of 500,000 people daily with goa’s extensive grid of digital billboards.

The civil alerts will be activated in extreme cases for emergency community service announcements, to warn the community in real time of threats to community safety such as natural disasters or acts against the public. In these situations, it is imperative that the alert is raised immediately and reaches the widest audience of the public as possible.

Chris Tyquin, CEO of goa said, “the emergency civil alerts will be activated in instances where the administration need to notify as many people as possible, as quickly as possible, to avoid situations that are potentially life threatening.” This partnership signifies goa’s ongoing commitment to the community of Brisbane, “we see this initiative as powerful aid in any future disaster periods as well as promoting a general aura of safety with near-immediate informative announcements,” Chris added.

Lord Mayor Graham Quirk said this initiative complemented Council’s suite of tools to help Brisbane residents be prepared during extreme weather or emergency events, “Disasters can strike with little or no warning and this partnership with goa will be essential to keeping Brisbane residents and visitors informed and safe in the event of a local emergency.”

 

Please login with linkedin to comment

Guidelines heinz

Latest News

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own
  • Advertising
  • Campaigns

72andSunny Unveils First Campaign For Plant-Based Drink Brand Australia’s Own

Freedom Foods and 72andSunny Sydney have launched the first advertising campaign for Australia’s Own range of plant-based beverages. The campaign introduces a new visual world and identity for the brand and captures the healthy, positive feeling you get when spending time in nature and when consuming Australia’s Own certified-organic, plant-based beverages. As well as featuring […]

Are You Paying Too Much In Search Marketing?
  • Partner Content

Are You Paying Too Much In Search Marketing?

Are you paying too much for search marketing? Discover the awful truth here. Or, alternatively, look at the invoice.

Partner Content

by B&T Magazine

B&T Magazine
Nine APAC Finalists In One Club’s Young Guns 19 Competition
  • Advertising

Nine APAC Finalists In One Club’s Young Guns 19 Competition

Nine creatives from APAC are among the 94 finalists from 27 countries in The One Club for Creativity’s prestigious Young Guns 19 competition, celebrating international creative professionals age 30 or younger. The finalists from APAC are: Hiu Ching Kung, graphic designer, Hong Kong Lam Ieong Kun, graphic designer, illustrator, indego design, Macau Raxenne Maniquiz, graphic designer, illustrator, Santa Maria (Philippines) Kiyotaka […]

Adflow’s Regional OOH Coverage Expands By 60%
  • Media

Adflow’s Regional OOH Coverage Expands By 60%

OOH transit company Adflow has announced the success of the first phase of its regional expansion program. Adflow’s regional footprint has increased by 60 per cent to now include 65 regional locations. With 9.1 million people living regionally in Australia (growth of 1.1 per cent experienced in the 19/20 Financial year) and most regional centres […]

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion
  • Technology

Freshworks Starts Trading On Nasdaq, Valued at $13.7 Billion

Freshworks, a leading software company, has started trading on the Nasdaq Global Select Market, marking an important milestone for the company. The company priced its IPO at US$36 per share (AU$49.76), raising about US$1 billion (AU$1.4B), resulting in a total market capitalisation of AU$13.7 billion  (US$10B). Freshworks, which was founded in India, has strong roots […]

SLIK Announces Four New Key Hires
  • Marketing
  • Media

SLIK Announces Four New Key Hires

Independent creative agency, SLIK, has made significant changes to its full service creative offering with four hires across management, creative and production.

How Retailers Can Maximise Their Results This Sales Season
  • Marketing
  • Technology

How Retailers Can Maximise Their Results This Sales Season

Black Friday Cyber Monday (BFCM) is the biggest player in the holiday shopping game and Google’s most recent research suggests consumer interest for the peak sales season starts much earlier than retailers may realise. The pandemic has fundamentally changed buyer behaviour over peak sales season, with Google suggesting that global consumer interest in Black Friday […]