Brand Activation Agency The Spaceship Helps Aussies Create Their Own Xbox Game

Kumar Manix is the Founder and Creative Director of The Spaceship, a highly acclaimed and award-winning brand activation agency that is based in Sydney and works globally. He is also the passionate entrepreneur behind Squadbuy, a social buying platform that provides rewards to consumers who buy with their family and friends. He has lead a wide range of high profile campaigns for his clients (including Microsoft, Hewlett Packard, Samsung, Intel, Emirates, Coca Cola, JB Hi-Fi and Adobe) and achieved enormous success, driving tens of millions of dollars worth of earned media and inspiring epic levels of fan engagement. As a marketer, his campaigns have seen him collaborate with some of the greatest storytellers in the world including Oprah, the BBC and Disney. He is regarded as one of the most successful and talented marketers in the Asia Pacific region, and he won the prestigious 2016 Asia Pacific Stevie Gold Award for Most Innovative Marketing Professional for his innovative and entrepreneurial approach to marketing across the region. Kumar’s unique commercial background and entrepreneurial flair has also lead to him taking on a mentor role as part of the Slingshot Corporate Start Up Programs, H2 Fintech Ventures and UTS Hatchery, where he mentors the next generation of student entrepreneurs at his alumni university. Outside of his work, Kumar is happily married and the father of two children, Kiran and Ria. He is a sports tragic, lover of street food from all over the world and owns an enviable collection of sneakers and cosplay helmets.