Calvin Klien has recruited an all-star cast of musicians and models to front its 2016 spring campaign #mycalvins.

The campaign, which was launched this morning with a tweet from Justin Bieber, features Kendrick Lamar, FKA twigs, Abbey Lee, Fetty Wap, Sung Jin, Saskia De Brauw, Adwoa Aboah, Joey Bada$$, Klara Kristin, and Princess Nokia.

The majority of the ambassadors posted their individual ads on their social media pages. The campaign was photographed by Tyrone Lebon.

I flaunt in #mycalvins. Introducing the @CalvinKlein spring 2016 campaign pic.twitter.com/qe8MvgHATZ

— Justin Bieber (@justinbieber) January 26, 2016

i excel in #mycalvins. here’s a first look at the new spring 2016 @calvinklein campaign, shot by tyrone lebon pic.twitter.com/d1QhG1aFIY

— FKA twigs (@FKAtwigs) January 26, 2016

I want to be with you in #mycalvins. My new Spring 2016 @calvinklein campaign… What do you do in yours? pic.twitter.com/QXVkdx9ylP

— Kendall Jenner (@KendallJenner) January 26, 2016

I make money in #mycalvins. The S16 @calvinklein ad campaign, shot by Tyrone Lebon. pic.twitter.com/4MWPqI0scA

— FettyWap1738 (@fettywap) January 26, 2016

I pledge in #mycalvins. Introducing the S16 @calvinklein ad campaign, shot by Tyrone Lebon. How do you rock yours? pic.twitter.com/1VitTwaeaF

— BADMON (@joeyBADASS) January 26, 2016

I reflect in #mycalvins @calvinklein

A photo posted by Kendrick Lamar (@kendricklamar) on Jan 26, 2016 at 3:13pm PST

I am FREE. #mycalvins @calvinklein Tyrone Lebon 2016 global campaign

A photo posted by Abbey lee (@abbeylee) on Jan 26, 2016 at 3:18pm PST

I am simply in #mycalvins Shot by Tyrone Lebon for @calvinklein Spring 16. @dnamodels

A photo posted by @saskiadebrauw on Jan 26, 2016 at 3:02pm PST

Spring 2016 CALVIN KLEIN global campaign is out now yall. I GET DOWN IN #MYCALVINS , WHAT DO YOU DO IN YOURS? Shot by Tyron Lebon @CALVINKLEIN

A photo posted by SUNG JIN ☪ (@teriyakipapi) on Jan 26, 2016 at 3:01pm PST