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Reading: Belgian Coffee Ad Goes Viral For Its Wholesome LGBTQ Theme
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B&T > Campaigns > Belgian Coffee Ad Goes Viral For Its Wholesome LGBTQ Theme
Campaigns

Belgian Coffee Ad Goes Viral For Its Wholesome LGBTQ Theme

Staff Writers
Published on: 21st January 2020 at 9:07 AM
Edited by Staff Writers
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An ad for Belgian coffee maker Douwe Egbert’s has gone viral on social media for its adorable LGBTQI+ theme.

The 40 second spot by BBDO Belgium and entitled “Something to Share” features two teens in the middle of a make-out session when one of the girl’s dad comes home early and catches them.

The dad then sends her a text with the coffee emoji and a question mark, and over a cup of Douwe Egberts, the daughter opens up to her father about her relationship.

“Coffee is at the heart of life. It is with us at the big moments and the small,” the company’s motto on its website reads.

“Jacobs Douwe Egberts celebrates life beyond the beverage, putting the coffee cup at the centre of the conversation, wherever in the world it takes place.”

The ad currently has over 12 million views on Twitter, with users proclaiming they are “in tears” over it.

Did I just cry over a coffee ad? https://t.co/7CorlQ7xGj

— maike (@einhornpulver) January 18, 2020

i know it’s just a coffee ad but im crying pls this is cute 🥺🥺🥺 pic.twitter.com/JVc7GQRp7D

— ًtabby (@HATSNMIKU) January 18, 2020

 

 

 

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Staff Writers
By Staff Writers
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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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