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Reading: Bastion Transform Pinches Jenni Ryall From Meta For Business Development Role
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B&T > Media > Bastion Transform Pinches Jenni Ryall From Meta For Business Development Role
Media

Bastion Transform Pinches Jenni Ryall From Meta For Business Development Role

Staff Writers
Published on: 2nd May 2023 at 9:13 AM
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Bastion Transform has appointed Jenni Ryall (left) to the newly created senior position of group director, business development and strategy.

Ryall had most recently headed Meta’s strategic partnerships news team for ANZ and played a “key role” in driving the multi-million-dollar investments into media companies across ANZ, including the $15M Meta News Fund with the Walkley Foundation and the New Zealand investment strategy.

In her new role, Ryall will focus on building out the media, tech and content businesses for Transform, adding further breadth of expertise to the existing team’s understanding of technology, audience, and monetisation strategy.

Gaven Morris (right), Bastion Transform’s managing director, said: ‘I’m excited Jenni Ryall has agreed to write the next chapter of her illustrious career with the growing Bastion Transform team. Jen’s experience and expertise with newsrooms, publishers and platforms is a breakthrough appointment. As another wave of major change approaches, the Asia Pacific region needs a specialist service focused on purpose-led transformation and building successful future business. Our outstanding team is proud Jen is joining us in this new senior leadership role.”

“I’m absolutely thrilled to join Gaven Morris and the brilliant team at Bastion Transform at a crucial time for businesses working at the intersection of technology, media, and content. With the explosion of AI into the mainstream, the rise of new formats for younger generations and the growth of new revenue models utilising content, it’s an important moment to extend the innovative future of content and media with Bastion Transform,” added Ryall.

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Staff Writers represent B&T's team of award-winning reporters. Here, you'll find articles crafted with industry experience spanning over 50 years. Our team of specialists brings together a wealth of knowledge and a commitment to delivering insightful, topical, and breaking news. With a deep understanding of advertising and media, our Staff Writers are dedicated to providing industry-leading analysis and reporting, both shaping the conversation and setting the benchmark for excellence.

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