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sophie paterson

I'm currently the PR Manager for the world's largest and fastest growing music service, Spotify, leading Australia and New Zealand. My area of excellence is Consumer PR, specialising in strategy, idea generation, campaign execution, event management, project management, publicity, and media relations. My strengths lie primarily within music/entertainment, digital, consumer tech, youth and popular culture, and sports, and has been shaped by the calibre of A-list brands I've been able to work with during my career, such as Spotify, EA, Activision, Vodafone, BlackBerry, Schweppes Australia, Pernod-Ricard, Coopers Brewery, Katy Perry Purr, Take 40 Live, Hyundai A-League, Bacardi and Toohey’s Extra Dry.
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