Victoria Bitter Launches Summer Campaign With Wearable Technology
Victoria Bitter has kicked off its annual summer marketing campaign with the launch of the VB Live Cricket Watch.
Sam Casey
I am a uniquely experienced public relations and communications professional who knows how to get your story told.Possessing a deep understanding of the broader media landscape I'm able to get across breaking news quickly. I knows how important it is to foster mutually beneficial relationships with media old and new.More than a generalist, I can also delve deep into portfolio specific issues to find the angles that will have the most impact. Importantly, I knows how to use the right words and images to inspire and motivate people.I have worked in high-pressure, high performance environments, where time is of critical importance and everything needs to be done yesterday. With a particular talent for crisis management, I'm used to putting out fires before anyone even smells smoke.I'm a confident and self-aware, with the ability to interact with people from all backgrounds and walks of life with sensitivity and discretion. With four years experience working within the highest levels of Government I'm not afraid to tell the most powerful people in the country when they are wrong.