Rebecca Drummond

Rebecca Drummond

Advertising isn't cluttering or intrusive. To me, it is art.Being able to take part in exposing something brilliant to the consumer in locations and channels that are eye catching and thought provoking for the individual and most beneficial to the company, is inspiring. . When I see an advertisement; whether it be in store, at home or in the surrounding world, it excites me - I appreciate the research and time taken to determine the best possible placement of the idea.
Same But Different: What Sets Gen Z Apart
  • Opinion

Same But Different: What Sets Gen Z Apart

Judging by the photo of the author of this piece, this column piece on Gen Zs is coming straight from the horse's mouth.

Opinion

by Rebecca Drummond

Rebecca Drummond