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Patricia Routledge

I’d describe myself as a passionate and motivated self-starter who injects a truck load of enthusiasm into pretty much everything I do. Having worked in PR for over a decade, I am a solid operator that brings reliability and creativity to my work in equal measures. I strongly believe that in order to deliver stand-out results I need to get deep into my client’s business and understand what keeps them up at night. I work hard to instil trust in my clients by responding to their explicit needs and trying to anticipate their implicit ones. An upbeat approach to life infuses a pretty creative mind. Challenge me to come up with a good idea and I’ll come back with five. I love creating big ideas, I push myself to think differently and have a knack for knowing what makes a news story. My clients can consistently boast front-of-book consumer coverage that gets people talking. Regardless of what I bring to the table, there’s no ‘I’ in team and results aren’t generated by one person. Working with bright and intelligent people is a privilege I’m lucky enough to have. I am passionate about helping people grow and progress in their career and produce outstanding work they can be proud of. Skills: - Client consultation - Strategic communication - Crisis communication and planning - Creative development - Writing - Brand and sponsorship amplification - Digital strategy and creation - Community management - Regional expertise - Stakeholder engagement - Leadership and people management
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