Lauren Quaintance

Lauren Quaintance

* Co-founder of boutique content marketing firm with a high profile in the industry as a commentator, keynote speaker and awards judge.* Highly strategic thinker with a proven ability to develop successful content-led campaigns for commercial clients that resonate with large-scale audiences.* Previously had more than 15 years experience in the media in Australia, NZ and UK including editing high-circulation magazines Good Weekend, the(sydney)magazine, Metro and Sunday magazine.* Experience as an award-winning journalist who was twice named New Zealand's Magazine Feature Writer of the Year and has won prizes for travel, historical and investigative journalism.* Significant expertise in managing launches and relaunches of digital, newsstand, newspaper products including magazines, sections, websites and tablet apps.* High-level academic qualifications and prestigious fellowships from international universities including Columbia University (USA) and Oxford University (UK).
The Truth About Native Advertising
  • Advertising
  • Opinion

The Truth About Native Advertising

Reminiscing about the good old days of magazines is B&T's old-timers' favourite pastime, usually with a whiskey in hand.

Opinion

by Lauren Quaintance

Lauren Quaintance