An experienced, commercially focused Marketing Director, with experience in Global Organizations, and a proven record of developing and implementing strategic marketing plans that achieve financial targets. This focus has led to the identification of new opportunities, incremental revenue streams through digital sales and industry leading partnerships for brand enhancement; as proven through major partnerships such as” Call of Duty” and “Mother” Energy Drinks. A leader who develops staff, leading and coaching them to high performance while maintaining focus on the core strategic imperatives in achieving the corporate goals. A key member of the leadership team involved in the decision making of the corporate direction of the business. KEY SKILLS A leader that drives high performance in staff and maintains focused on the core strategic imperatives that set out to achieve the corporate goals • Leadership of staff and a department of 7 senior marketers, with change management experience • Strategically driven focused on doing fewer things bigger and better. • Strong commercial understanding with a drive for new opportunities and capitalisation of changing consumer and business habits to drive growth. • Experienced background in digital sales and social media amplification leading to increased revenue through efficient and targeted investments. • Deep customer understanding through research and insight. • Know how in segmentation, customer experience, life cycle management and experience of achieving commercial outcomes. • Strong packaged goods experience with knowledge of retail and distribution.