Analytical and strategic marketer with a broad range of agency and client-side roles. Experienced across FMCG and Telecommunications, utilising data-driven marketing to drive market share, increase spend and customer advocacy. Passionate about delivering positive change through creating great products, experiences and sustainable growth; visionary with a long-term focus. Business degree qualified with a double major in Advertising and Finance Specialties: BTL Communications, Campaign Management, Direct Marketing, Event Management, Sales Analysis & Strategy, Search, Social Media & Content, Sponsorship