My mission is to help companies drive profitability and create remarkable customer experiences through design lead innovation.10+ years experience in software-as-a-service, creative agencies, systems integrations and digital marketing. I have worked with some of the worlds most renowned and respected brands across financial services, retail, education, sports & recreation and non for profit.Pioneer of the 'Marketing DNA' consulting framework which helps analyse the five key elements to drive business success: Brand, Strategy, Technology, Operations and Customer.Key Skills:► Leading in the age of disruption
► UX design and prototyping
► Performing customer research
► Deep knowledge in cloud software and CRM (Salesforce, Oracle, IBM, Adobe)
► Driving and influencing large digital transformation projects
► Applying creative and innovative thinking to solve problems
► Creating operational efficiency through marketing automation
► Inspiring and educating audiences through keynote presentations
► Speciality in creating scalable long term customer contact strategies
► Delivering high ROI on marketing investments
► Solutions architecture and technology infrastructure
► Data-driven and highly personalised business strategies
► Customer focused value propositions
Do you work in marketing but, let's face it, are a bit crap at it? Become instantly less-crap by reading this.
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